Digital Analytics Specialist

TGS

. Design, implement, and deliver modern digital measurement and data solutions for customers .

Posted 10/8/2026contractRemote • PhilippinesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in designing and implementing digital measurement solutions, including proficiency in Google Analytics (GA4) and Google Tag Manager (GTM). Capable of translating business requirements into effective tracking architectures while ensuring accurate data collection across various platforms.

Highest-signal resume keywords

Google Analytics (GA4)Google Tag Manager (GTM)Data Layer DesignEvent Tracking FrameworksDigital Commerce Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data Pipeline DevelopmentAnalytics Solution ImplementationTechnical DocumentationData IntegrationEvent Tracking

Soft Skills

Excellent Communication SkillsAdaptabilityProblem Solving

Tools & Technologies

Google Cloud PlatformAWSMobile Measurement PlatformsBI ToolsDbt

Industry Keywords

Digital AnalyticsCustomer Data PlatformsIdentity StitchingUser Identity FrameworksConversion Funnels

Tech Stack

Tools & technologies

AWSCloudGoogle Cloud Platform

About the role

Key responsibilities & impact

Design, implement, and deliver modern digital measurement and data solutions for customers
Implement and manage digital analytics platforms, event tracking frameworks, customer data platforms, and data pipelines
Power marketing measurement and advanced analytics initiatives
Collaborate with marketing teams, engineers, and data stakeholders
Ensure reliable, scalable, and accurate data collection across web and mobile platforms
Translate business and marketing requirements into scalable tracking and measurement architectures
Implement robust analytics solutions and technical documentation
Communicate technical measurement concepts clearly to technical teams and marketing stakeholders
Adapt working methods to serve team and client needs
Solve complex technical tracking problems

Requirements

What you’ll need

Strong experience working with Google Analytics (GA4) and Google Tag Manager (GTM)
Strong experience designing and implementing data layers and event tracking frameworks
Excellent verbal and written communication skills in English
Must be based in the Philippines
Comfortable working as a freelancer/contractor
Fluent in English and comfortable working in an English-speaking environment
Experience integrating analytics and marketing data into data warehouses and BI tools (nice to have)
Experience building analytics data pipelines and transformations using dbt or similar frameworks (nice to have)
Familiarity with identity stitching and user identity frameworks across web, mobile, and backend systems (nice to have)
Experience in the Digital Commerce domain, including tracking shopping cart, checkout flows, and conversion funnels (nice to have)
Experience with cloud platforms such as Google Cloud Platform or AWS (nice to have)
Experience with Mobile Measurement Platforms such as AppsFlyer, Adjust, Branch, Kochava, or Singular (nice to have)

Benefits

Comp & perks

Freelance/contractor work arrangement
Hourly rate in USD (candidate-confirmed; amount not specified)