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The Baldwin Group

Communications Specialist

The Baldwin Group

. Collaborate with Enterprise Communications, IAS Marketing, and Operating Group leaders to develop and execute internal communication strategies .

Posted 9/16/2026full-timeTampa • Florida • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing internal communication strategies, managing multi-channel communication plans, and supporting organizational change initiatives. Proficient in content creation for various formats and skilled in utilizing communication platforms and tools to enhance employee engagement and reporting.

Highest-signal resume keywords
Internal Communication Strategy DevelopmentOrganizational Change CommunicationContent Creation and EditingSalesforce Marketing Cloud ProficiencyWebinar Hosting Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Communication PlanningContent WritingEditingProofreadingProject ManagementSurvey AnalysisDigital Communication ChannelsEmail Campaign ManagementMulti-Channel CommunicationAttention to Detail
Soft Skills
Verbal CommunicationWritten CommunicationStakeholder ManagementTime ManagementCollaboration
Tools & Technologies
Salesforce Marketing CloudMicrosoft Office SuiteZoomCventSurveyMonkeyPoppuloFirstUp
Certifications & Qualifications
Change Management Certification
Industry Keywords
Internal CommunicationsEmployee EngagementMarketingPublic RelationsOrganizational Change Initiatives

Tech Stack

Tools & technologies
Cloud

About the role

Key responsibilities & impact
  • Collaborate with Enterprise Communications, IAS Marketing, and Operating Group leaders to develop and execute internal communication strategies
  • Develop and execute multi-channel communication plans supporting organizational priorities and employee engagement
  • Support organizational change initiatives through internal communications and select external marketing efforts
  • Write, edit, and proof executive communications, town hall presentations, intranet content, email campaigns, sales initiatives, event communications, and leadership announcements
  • Develop content for webinars, podcasts, newsletters, training programs, cross-sell updates, and other business communications
  • Create, administer, and analyze colleague surveys
  • Plan, execute, and measure email, newsletter, town hall, webinar, intranet, and multi-channel communication initiatives
  • Support communications plans across Sales, Client Experience, and Marketing teams
  • Develop communication reporting and analysis and recommend improvements
  • Coordinate communication platforms, campaigns, adoption efforts, and performance tracking
  • Build, test, and distribute communications through Salesforce Marketing Cloud, intranet platforms, and other technologies
  • Coordinate regional newsletters and manage templates and distribution
  • Support virtual and in-person events, including webinar hosting and logistics
  • Maintain Communications team project schedules, workflows, and priorities
  • Manage concurrent projects, timelines, deliverables, and stakeholder expectations
  • Provide updates and reporting on communication activities, milestones, and outcomes
  • Draft and finalize sensitive compensation, operations, and organizational change communications with Communications, Human Resources, Legal, and business leaders

Requirements

What you’ll need
  • Bachelor's degree or an equivalent combination of education and relevant work experience
  • 5+ years of experience in communications, marketing, public relations, or a related field
  • Experience supporting organizational change initiatives through communications required
  • Excellent verbal and written communication skills, including research, writing, editing, and proofreading
  • Strong attention to detail and ability to manage multiple deadlines and stakeholders in a fast-paced environment
  • Proficiency with AI-enabled productivity tools and Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Experience with webinar hosting and tools such as Zoom and Cvent
  • Ability to learn and utilize additional systems, software, and technologies as required
  • Change management certification preferred
  • Familiarity with Salesforce Marketing Cloud, Poppulo, FirstUp, or similar communication platforms preferred
  • Experience with SurveyMonkey preferred
  • Experience with Marketing Cloud, social media, SEO, content marketing, or related digital communication channels preferred

Benefits

Comp & perks
  • Hybrid work arrangement