AI Marketing Automation Specialist

The Codest

. Turn the GTM strategy and ICP into concrete marketing activities .

Posted 9/21/2026full-timeRemote • PolandMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B marketing strategies, leveraging AI tools for content creation and performance analysis. Proficient in optimizing marketing activities based on data insights and audience understanding.

Highest-signal resume keywords

B2B MarketingAI Tools ExperienceMarketing Data AnalysisContent MarketingGTM Strategy Support

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing AutomationLead GenerationSEOWebflowContent Creation

Soft Skills

Analytical SkillsIndependent WorkContinuous Learning

Tools & Technologies

CanvaFigmaAI-Powered Marketing System

Industry Keywords

IT MarketingEnterprise ClientsInternational Markets

About the role

Key responsibilities & impact

Turn the GTM strategy and ICP into concrete marketing activities
Use AI tools and automation to plan, create, personalise, and scale marketing content across channels
Analyse marketing performance using quantitative and qualitative data to understand business results
Support B2B marketing across organic, paid, social, PR, events, and other relevant channels
Continuously test and optimise marketing activities based on performance data, audience insights, and business priorities
Work with the internal AI-powered marketing system and help develop and refine its use

Requirements

What you’ll need

At least 3+ years of commercial experience, ideally in IT marketing
Understanding of B2B marketing for enterprise clients
Ability to work with an ICP and support a defined GTM strategy
Strong analytical skills and focus on marketing data
Hands-on experience with AI tools
Genuine interest in marketing automation and analytics
Experience with content marketing and lead generation/business development
Experience working with international markets is advantageous, particularly in B2B or enterprise marketing
Ability to work independently, experiment with new tools and approaches, and continuously learn
Advanced English in speaking and writing
Familiarity with SEO and managing website content through Webflow or another CMS is a nice-to-have
Experience with Canva/Figma to create simple visual assets is a nice-to-have

Benefits

Comp & perks

Collaborative environment that fosters employee growth
Opportunity to work with AI-powered marketing tools and automation
Opportunity to work on international B2B marketing projects
Remote work arrangement