CRM Executive

The Growth Foundation

. Build and deliver email campaigns and newsletters across multiple markets and languages using Bloomreach .

Posted 10/21/2026full-timeCheltenham • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and delivering email campaigns and automated customer journeys using Bloomreach, with a strong focus on data-driven improvements and audience segmentation. Proficient in maintaining customer data and ensuring email deliverability while collaborating with cross-functional teams.

Highest-signal resume keywords

Bloomreach EngagementEmail Campaign DevelopmentAutomated Customer JourneysA/B TestingBasic HTML Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email MarketingCampaign Performance ReportingAudience SegmentationDynamic Content CreationCustomer Data Management

Soft Skills

Attention to DetailOrganizational SkillsData-Driven Decision MakingInquisitive Approach

Industry Keywords

CRMEcommerceRetailFashionCustomer Journeys

About the role

Key responsibilities & impact

Build and deliver email campaigns and newsletters across multiple markets and languages using Bloomreach
Create and improve automated customer journeys, including welcome, abandoned basket, post-purchase and win-back journeys
Check links, personalisation and tracking before campaign launches
Work with design, ecommerce and trading teams to deliver the CRM calendar
Build audience segments and deliver more relevant customer communications
Support database growth through online and in-store activity
Report on campaign performance and revenue
Use A/B testing to improve campaign results
Maintain customer data, consent and email deliverability

Requirements

What you’ll need

Experience in CRM or email marketing, ideally within fashion, retail or ecommerce
Hands-on experience with Bloomreach Engagement
Experience building email campaigns and automated customer journeys
Familiarity with dynamic content using Jinja or similar
Basic HTML skills
Sharp eye for detail
Organisation to manage multiple campaigns
Confidence working with data and turning findings into practical improvements
Inquisitive approach and appetite to keep testing and learning

Benefits

Comp & perks

Diverse and inclusive workplace
Opportunity to build CRM experience at an international scale
Opportunity to work with a global fashion brand
Hands-on opportunity to test ideas and improve customer journeys