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Trade Marketing Executive
The INKEY List | B Corp. Support trade marketing plans and co-op budgets agreed with the sales team to help achieve commercial goals .
About the role
Key responsibilities & impact- Support trade marketing plans and co-op budgets agreed with the sales team to help achieve commercial goals
- Coordinate retailer-specific campaigns, including in-store activations, point-of-sale materials and online retailer content
- Keep retailer content up to date, monitoring brand and product pages on retailer ecommerce sites
- Align activity with promotional calendars and product launches, working with Sales, Brand and Social teams
- Support Visual Merchandising teams in delivering retailer events, conferences, in-person training, in-store pop-ups and head office events
- Coordinate assets, mailers and products for retailers to support organic visibility and relationships with retail social teams
- Act as a point of contact for retailers, distributors and suppliers on trade marketing needs
- Work with cross-functional teams and external agencies to keep campaigns and projects on track
- Support the Marketing Manager with budget tracking, raising purchase orders and reconciling spend
- Track competitor trade marketing activity and product launches, sharing relevant insights with the wider team
Requirements
What you’ll need- Previous marketing experience, preferably within beauty or skincare
- A degree in Marketing, Communications or Business is preferred
- Strong organisation and attention to detail, with the ability to manage multiple projects, priorities and deadlines
- Clear written and verbal communication skills
- A collaborative approach, working effectively with cross-functional teams and external contacts
- A proactive, solution-focused mindset and a positive approach to getting things done
- A genuine interest in beauty and skincare
- Confidence using Microsoft Office, including creating presentations in PowerPoint
Benefits
Comp & perks- Hybrid working
- Private medical insurance through Vitality
- An Employee Assistance Programme
- Enhanced family policies & support
- Life Assurance
- 25 days' holiday, plus bank holidays
- Your birthday off
- Monthly product allowance
- Cycle to Work and Electric Car schemes
- Regular team days
- Dog-friendly office