E-Commerce Key Account Manager

The J.M. Smucker Co.

. Build and maintain relationships with key decision-makers, buyers, category managers, and customer stakeholders .

Posted 11/5/2026full-timeBentonville • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in eCommerce and omnichannel retail strategies, with a strong focus on account management, sales forecasting, and digital shelf execution. Proven ability to analyze performance metrics and develop insights-driven recommendations to enhance sales and profitability.

Highest-signal resume keywords

ECommerce Strategy DevelopmentCustomer Relationship ManagementData Analysis and ReportingStrategic Business PlanningNegotiation Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ForecastingDigital Shelf ExecutionCategory ManagementPromotional PlanningTrade Investment Management

Soft Skills

Strategic ThinkingProblem-SolvingPresentation SkillsInfluencing SkillsCollaboration

Tools & Technologies

Microsoft ExcelMicrosoft PowerPointNielsenIQCircana (IRI)Tableau

Certifications & Qualifications

Bachelor's DegreeMBA or Advanced Business Degree

Industry Keywords

Consumer Packaged Goods (CPG)ECommerceRetailJoint Business PlanningDigital Commerce Analytics

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Build and maintain relationships with key decision-makers, buyers, category managers, and customer stakeholders
Develop and execute account-specific growth initiatives, promotional programs, and assortment strategies
Influence customer decisions through fact-based recommendations supported by category, shopper, and performance insights
Support business reviews, line reviews, strategic planning sessions, and executive meetings
Serve as subject matter expert on eCommerce, omnichannel retail trends, digital shelf execution, and customer-specific capabilities
Execute strategies to improve digital sales, search visibility, content quality, conversion, and online assortment
Support item launches, item management, ratings and reviews, and e-commerce initiatives across Walmart.com and Sam's Club
Track online brand presence, content compliance, and digital shelf performance against KPIs
Monitor marketplace trends and competitor activity
Recommend and implement eCommerce tools, processes, and growth initiatives
Collaborate on Joint Business Planning processes and develop sales, profit, and growth plans
Establish annual objectives, volume targets, trade investments, budgets, and profitability goals
Analyze business performance and deliver accurate sales forecasts
Partner with cross-functional teams and translate national strategies into customer-specific activation plans
Coordinate resources for customer initiatives, innovation launches, assortment reviews, and promotional planning
Resolve digital shelf issues with internal marketing, content, and agency teams
Analyze KPIs including sales, traffic, conversion, availability, assortment, share, and promotional performance
Support demand forecasting and replenishment planning
Develop weekly and monthly reporting dashboards
Utilize syndicated data and digital commerce metrics to identify trends and opportunities
Develop insights-driven recommendations to improve sales, category growth, and profitability
Communicate results to internal and external stakeholders and support fact-based decision making

Requirements

What you’ll need

Bachelor's Degree
5+ years of experience in Consumer Packaged Goods (CPG), Sales, eCommerce, Customer Development, or related commercial functions
Direct customer-facing or headquarters account management experience
Experience leading customer business planning and managing trade investments
Experience working with major retailers, preferably Walmart, Sam's Club, Target, or Amazon
Experience utilizing syndicated data, retailer reporting tools, and digital commerce analytics platforms
Strong strategic thinking and business planning capability
Excellent negotiation and customer relationship management skills
Advanced analytical and problem-solving abilities
Strong presentation, storytelling, and influencing skills
Proven ability to collaborate across cross-functional teams
Proficiency with Microsoft Office, particularly Excel and PowerPoint
Ability to travel as necessary to support customer meetings, business reviews, and company events
MBA or advanced business degree is an additional skill/experience that would make someone successful
Experience with NielsenIQ, Circana (IRI), Profitero, Tableau, Spotfire, CAS, Scintilla, and/or Madrid is an additional skill/experience that would make someone successful

Benefits

Comp & perks

Supporting employees' physical, emotional, and financial needs
Equal opportunity employer