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Senior Coordinator, Creative Execution, Hostess
The J.M. Smucker Co.. Support development and execution of creative for the Hostess Snacks brand .
About the role
Key responsibilities & impact- Support development and execution of creative for the Hostess Snacks brand
- Coordinate creative execution across campaign assets, social content and digital shelf execution
- Collaborate with cross-functional teams to align owned digital platforms, social media and eCommerce touchpoints with brand strategy
- Assist with content creation, uploads, audits and system maintenance using CART, Riversand and PIMX
- Share customer scorecards and insights to guide content optimization
- Prepare briefs and manage approvals for PDPs, Brand Stores and enhanced content
- Support social content deployment and scheduling
- Conduct social listening to identify consumer insights and trends
- Plan and execute Bazaarvoice sampling campaigns
- Coordinate campaign logistics, timing, product orders and brand approvals
- Support contract negotiations and annual agreements
- Support creative development projects, including trafficking, legal approvals and asset storage
- Manage the Marketing Request inbox
- Support couponing processes and barcode requests
- Handle product orders for influencer programs, filming and special initiatives
- Provide backup support for contract submissions
- Provide flexible support across teams and systems as needed
Requirements
What you’ll need- Bachelor's degree
- At least 1 year of relevant experience supporting marketing communications execution
- Excellent communication skills
- Strong project management capabilities to drive complex initiatives forward
- Thrives in collaborative environments and has an eye for process improvement
- Highly collaborative mindset; team player
- Consumer Packaged Goods industry, B2C, or agency experience
- Love of food, snacking and pets is a bonus
Benefits
Comp & perks- Hybrid work arrangement with onsite approximately 9 days per month during core weeks, with additional onsite time as business needs require
- Support for employees' physical, emotional, and financial needs
- Equal opportunity employment