Head of Digital Product, CRO, UX

The Very Group

. Lead digital product strategy, customer experience and experimentation across Web and App .

Posted 10/15/2026full-timeLiverpool • United KingdomLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading digital product strategy and customer experience across Web and App, with a strong focus on experimentation, commercial growth, and cross-functional collaboration. Proven ability to translate business strategy into measurable outcomes while developing product management capabilities and strengthening strategic partnerships.

Highest-signal resume keywords

Digital Product StrategyCustomer Experience ManagementCRO and Experimentation StrategyUX and Research LeadershipCross-Functional Change Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital Product Portfolio ManagementGrowth Strategy TranslationExperimentation and MeasurementCommercial ImprovementCustomer Journey Optimization

Soft Skills

Influencing Senior StakeholdersDecision-Making Amid Competing PrioritiesCommercial Curiosity

Tools & Technologies

AI ApproachesPersonalization TechniquesEcommerce Platforms

Certifications & Qualifications

Credit CheckCIFAS CheckRight to Work CheckDBS Check (if required)

Industry Keywords

EcommerceRetailCustomer-Facing Business

About the role

Key responsibilities & impact

Lead digital product strategy, customer experience and experimentation across Web and App
Own the direction and performance of the digital product portfolio across the full customer journey
Translate growth ambitions into priorities, investment decisions and measurable outcomes
Set the vision across Web and App and align roadmaps and investment with growth plans
Drive commercial improvement and measurable contributions to conversion and growth
Lead CRO and experimentation strategy across digital journeys
Improve discovery, consideration, onboarding, checkout and account-management journeys
Lead Product, UX, Research and Experimentation capabilities
Set priorities and investment choices based on customer and commercial value
Coordinate Technology, Delivery and wider business teams to remove dependencies and create shared ownership
Develop approaches to AI, personalisation and App growth
Strengthen internal capability and strategic partner relationships

Requirements

What you’ll need

Significant experience leading digital product portfolios, ideally within ecommerce, retail or another customer-facing business
Track record of turning business strategy into product direction and measurable commercial results
Experience leading multiple squads and developing Product Managers, senior specialists and discipline leaders
Strong experience across UX and Research, using customer understanding to influence important decisions
Strong grasp of experimentation and measurement, including experience scaling experimentation to create customer and commercial value
Commercial curiosity and ability to think across conversion, profitability and long-term customer value
Evidence of leading complex cross-functional change, influencing senior stakeholders and making clear decisions amid competing priorities
Ability to successfully complete credit, CIFAS and Right to Work checks; DBS check if specifically required

Benefits

Comp & perks

Flexible, hybrid working model
Inclusive culture and environment
£10,000 flexible benefits allowance to suit your needs
30 days holiday + bank holidays
LinkedIn Learning access
Bonus potential (performance and business-related)
Up to 25% discount on Very.co.uk
Matched pension up to 6%
Reasonable adjustments and accessibility support during recruitment and employment
Global? No explicit benefit beyond those listed