Influencer Marketing Manager

TheSoul Group

. Source and identify relevant influencers and content creators across YouTube, TikTok, and Instagram .

Posted 10/14/2026part-timeRemote • Georgia, Belarus, Moldova, Armenia, Azerbaijan, PhilippinesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in influencer marketing with a strong focus on creator sourcing, outreach, and negotiation for paid brand campaigns. Proficient in utilizing analytics platforms and managing multiple campaigns while maintaining effective communication and collaboration with stakeholders.

Highest-signal resume keywords

Influencer Marketing ExperienceNegotiation SkillsInfluencer Analytics ProficiencyCampaign ManagementGoogle Workspace Proficiency

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Influencer SourcingAudience Demographics AnalysisEngagement Rate EvaluationCPM and CPV BenchmarkingContract FamiliarityPerformance Metrics AssessmentCreator OutreachNegotiation of Partnership TermsCampaign DeliveryProject Management

Soft Skills

Attention to DetailOrganizational SkillsTime ManagementProactive Problem-SolvingCommunication Skills

Tools & Technologies

HubSpotGoogle SheetsAsanaSlackModashOrianeVidIQ

Industry Keywords

Influencer Marketing AgencyBrand PartnershipsContent CreatorsSocial Media PlatformsFintechCryptocurrencyAITechnologyConsumer GoodsMobile Applications

About the role

Key responsibilities & impact

Source and identify relevant influencers and content creators across YouTube, TikTok, and Instagram
Evaluate creator profiles using audience demographics, geographic distribution, engagement rates, average views, posting consistency, brand safety, and previous brand partnerships
Use influencer discovery and analytics platforms to identify suitable creators and assess campaign value
Prepare creator shortlists with performance metrics, pricing estimates, and recommendations
Manage creator outreach through email, social media, LinkedIn, talent agencies, and managers
Negotiate partnership terms, including rates, deliverables, usage rights, exclusivity, and payment conditions
Evaluate creator rates against CPM and CPV industry benchmarks
Coordinate contracting by documenting commercial terms and communicating relevant information accurately
Maintain creator communications, negotiations, and partnership progress in HubSpot or other tracking systems
Manage multiple influencer campaigns within agreed deadlines
Collaborate with campaign managers and internal stakeholders to align creator selections and partnership terms with client expectations
Maintain creator databases, campaign trackers, and project updates using Google Sheets, Asana, and collaboration tools
Identify challenges, communicate project updates, and suggest improvements to sourcing, negotiation, and campaign delivery

Requirements

What you’ll need

2+ years of professional experience in influencer marketing, with hands-on responsibility for creator sourcing, outreach, and negotiations for paid brand campaigns
Proven experience identifying, evaluating, and securing influencer partnerships across YouTube, TikTok, and Instagram
Experience working within an influencer marketing agency or a dedicated influencer marketing department
Strong understanding of influencer analytics, including audience demographics, engagement rates, average views, audience authenticity, and brand suitability
Good knowledge of influencer pricing models and performance benchmarks, particularly CPM and CPV
Strong negotiation skills covering influencer rates, campaign deliverables, usage rights, exclusivity, and payment terms
Familiarity with influencer contracts, commercial agreements, and partnership documentation
Experience managing multiple campaigns, creator relationships, and deadlines in a fast-paced environment
Familiarity with Modash, Oriane, vidIQ, or equivalent influencer discovery and analytics platforms
Strong proficiency in Google Workspace, particularly Google Sheets
Familiarity with Asana and Slack; HubSpot experience is an advantage
Excellent analytical skills and strong attention to detail
Strong organizational and time-management skills, proactive problem-solving, and ability to work independently
Excellent written and verbal communication skills, with C1-level English proficiency or higher
Ability to collaborate with an international team during Central European working hours
Experience across fintech, cryptocurrency, AI, technology, consumer goods, or mobile applications is a plus
Familiarity with ChatGPT or Claude is an advantage

Benefits

Comp & perks

Flexible, Part-Time Engagement under an independent service-provider agreement, with an expected workload of approximately 4–8 hours per day
Independently organised working schedule with sufficient overlap with Central European working hours
Location freedom to deliver services remotely from any suitable location
Collaboration with a diverse international network of professionals across 85+ countries
Modern collaboration platforms, clear project coordination, and streamlined processes
Opportunity to contribute to influencer marketing initiatives for brands across multiple industries and international markets