Regional Marketing Specialist

Think Academy U.S

. Develop an in-depth understanding of local schools, educational resources, parent communities, and market trends to continuously identify user needs and marketing opportunities .

Posted 9/24/2026part-timeSan Jose • California • United StatesMid-LevelSenior💰 $25 - $35 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in community engagement and marketing within the education sector, with a strong focus on user needs and content optimization across various platforms. Proficient in managing local parent communities and executing marketing initiatives to enhance educational resources.

Highest-signal resume keywords

Community ManagementContent PlanningBilingual CommunicationUser Needs AnalysisEvent Coordination

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

MarketingContent DevelopmentSocial Media ManagementUser Insights GatheringEvent PlanningK-12 Education ExperienceLocal MarketingCommunity Partnerships

Soft Skills

Excellent CommunicationProactive AttitudeDetail-OrientedProblem-Solving

Tools & Technologies

WeChatXiaohongshuFacebook

Industry Keywords

EducationParent CommunitiesMarket TrendsUser Sensitivity

About the role

Key responsibilities & impact

Develop an in-depth understanding of local schools, educational resources, parent communities, and market trends to continuously identify user needs and marketing opportunities
Join and manage local parent WeChat groups, build relationships with parents, participate in discussions, and develop user insights
Plan and produce content for WeChat, Xiaohongshu, and other channels based on parents’ needs, continuously optimizing content direction
Plan and execute local parent events, community partnerships, and education-related initiatives to expand local resources
Independently drive marketing projects, coordinate internal and external resources, follow up on execution details, and review project outcomes
Gradually take on responsibility for a broader regional business scope, with opportunities to grow into a Regional Marketing Lead or Regional Market Owner

Requirements

What you’ll need

Experience in Marketing, Content, Community, Education, Social Media, or related fields
Strong sensitivity to user needs and a well-developed user sense
Excellent communication skills in both Chinese and English, with the ability to build natural relationships with parents
Strong information-gathering, learning, and problem-solving skills
Highly proactive, execution-oriented, detail-oriented, and responsible
Experience managing local parent communities in the United States
Familiarity with WeChat groups, Xiaohongshu, Facebook, and other community and content platforms
Experience in K-12 education, local marketing, offline events, or community partnerships

Benefits

Comp & perks

Upon conversion to a full-time role, an annual salary of $80,000–$100,000
401(k) retirement savings plan
Medical, vision, and dental insurance
H-1B work visa support available for eligible candidates
High-performing candidates may have the opportunity to convert to a full-time position