Regional Marketing Specialist, Mandarin Required

Think Academy U.S

. Develop a deep understanding of local schools, education resources, parent communities, and market trends .

Posted 10/27/2026part-timeRemote • California • United StatesMid-LevelSenior💰 $25 - $35 per hourWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in community engagement and marketing within educational contexts, with a strong focus on user insights and content creation for platforms like WeChat and Xiaohongshu. Proven ability to manage local events and partnerships while effectively communicating in both English and Chinese.

Highest-signal resume keywords

Community EngagementContent Creation for WeChat and XiaohongshuUser Needs IdentificationEvent Planning and ExecutionBilingual Communication in English and Chinese

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

MarketingContent DevelopmentUser ResearchProblem-SolvingEvent Management

Soft Skills

ProactiveDetail-OrientedExecution-FocusedStrong Sense of Ownership

Tools & Technologies

WeChatXiaohongshuFacebook

Industry Keywords

K–12 EducationLocal MarketingCommunity PartnershipsParent Communities

About the role

Key responsibilities & impact

Develop a deep understanding of local schools, education resources, parent communities, and market trends
Identify user needs and potential marketing opportunities
Engage with local parent WeChat groups and build relationships with parents
Turn community interactions into actionable user insights
Develop and create content for WeChat and Xiaohongshu
Test and refine content directions
Plan and execute local parent events, community partnerships, and education-related initiatives
Build relationships with local organizations and community resources
Drive marketing projects from planning through execution and follow-up
Coordinate internal and external resources, manage execution details, and review project outcomes
Gradually take ownership of a geographic market with potential growth into Regional Marketing Lead / Regional Market Owner

Requirements

What you’ll need

Experience in Marketing, Content, Community, Education, Social Media, or a related field
Strong user sense and ability to identify and understand users' needs and behaviors
Excellent communication skills in both English and Chinese
Strong research, information-gathering, learning, and problem-solving skills
Highly proactive, detail-oriented, and execution-focused, with a strong sense of ownership and responsibility
Preferred: Experience managing or participating in local parent communities in the U.S.
Preferred: Familiarity with WeChat, Xiaohongshu, Facebook, and other community or content platforms
Preferred: Experience in K–12 education, local marketing, offline events, or community partnerships

Benefits

Comp & perks

$80,000–$100,000/year upon conversion to full-time
401k
Health, Vision, and Dental Insurance
H1B Sponsorship available for eligible candidates
Opportunity to transition into a full-time role for high-performing candidates