Social Media Manager

Tiny Health

. Own Tiny Health’s social presence end to end across Instagram, TikTok, Pinterest, LinkedIn, and emerging channels .

Posted 9/15/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in social media strategy and execution, with a focus on content creation, community management, and performance analysis across multiple platforms. Proven ability to drive measurable growth and engagement while maintaining a consistent brand voice.

Highest-signal resume keywords

Social Media StrategyContent CreationPerformance AnalysisCommunity ManagementInfluencer Relationship Building

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Engagement Rate TrackingFollower Growth AnalysisWebsite Traffic MeasurementSocial-Attributed ConversionData InterpretationContent ScalingTrend IdentificationReal-Time Engagement

Soft Skills

Excellent Written CommunicationAdaptabilityCultural Awareness

Tools & Technologies

SlackSocial Media PlatformsContent Management Systems

Industry Keywords

DTCE-CommerceConsumer HealthWellnessMicrobiome Education

About the role

Key responsibilities & impact

Own Tiny Health’s social presence end to end across Instagram, TikTok, Pinterest, LinkedIn, and emerging channels
Assign each platform a distinct role in the customer journey across awareness, consideration, and conversion
Translate company priorities into platform-native content
Identify emerging trends and ship platform-native content in real time
Produce native content across priority channels and build a repeatable, scalable content engine
Personally model fast, human, culturally aware real-time engagement
Adapt messaging across audiences and platforms while maintaining a consistent brand voice
Track engagement rate, follower growth, website sessions, and email signups sourced from social
Interpret performance data, identify patterns, and run tests to improve results and connect work to business outcomes
Manage community response times and proactively engage inbound and outbound
Source creator and partner relationships that result in published content or amplification
Collaborate with affiliate marketing, design, creators, and internal stakeholders on content and campaigns
Establish new social channels and grow Tiny Health’s voice in microbiome education as the company expands into adult gut health and longevity

Requirements

What you’ll need

3–5+ years owning social media strategy and execution across multiple platforms
Track record of measurable channel growth, including engagement rate, follower growth, website traffic, or social-attributed conversion
Experience proactively building creator or influencer relationships through outbound engagement
Strong analytical instincts and ability to interpret performance data, draw actionable insights, and run structured tests
Excellent written communication and ability to adapt tone and messaging across audiences and platforms while maintaining a consistent brand voice
Comfortable with real-time trend participation, community management, and live engagement without waiting on approvals
Previous experience in a fast-paced startup environment
Preferred: experience in DTC/e-commerce or consumer health and wellness
Preferred: AI used as a core part of content and workflow processes
Preferred: experience working remotely and proficiency in Slack

Benefits

Comp & perks

Remote-first work arrangement
Core hours from 9am–6pm CST, shiftable by up to two hours either way
Fiercely protected flexibility
Written-first communication using Slack
Open sharing of numbers, misses, and feedback in real time
Global/team collaboration and remote-work experience
Opportunity to shape processes and build the social media practice
Fast-growth startup environment