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Senior Marketing Manager, Demand Generation – Events
Titan AI. Own event and field programming end to end across national industry conferences, regional field events, technical community builder nights, and Titan’s inaugural client summit .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in B2B marketing with a focus on event management, including end-to-end program ownership and budget management. Proven ability to engage C-level audiences and drive pipeline impact through strategic partnerships and event execution.
Highest-signal resume keywords
B2B Marketing ExperienceEvent ManagementBudget OwnershipLinkedIn Campaign ManagerExperience Marketing to Financial Institutions
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Event ProgrammingSponsorship NegotiationExecutive Briefing ProductionTechnical Community ProgrammingPipeline Impact Management
Soft Skills
CollaborationStakeholder ManagementCommunication
Tools & Technologies
LinkedIn Campaign Manager
Industry Keywords
Financial InstitutionsB2B MarketingBanking Conference CircuitRegulated Enterprise BuyerC-Level Audience Engagement
About the role
Key responsibilities & impact- Own event and field programming end to end across national industry conferences, regional field events, technical community builder nights, and Titan’s inaugural client summit
- Select and negotiate sponsorships, manage booth and activation logistics, identify speaking opportunities, brief sales on target accounts, and own follow-up programs that convert attendance into pipeline
- Run regional executive briefings across 4–6 target markets, including venue selection, guest-list development, and executive-format design
- Produce Titan’s invitation-only annual client summit for senior bankers
- Run a recurring technical community series in the NYC office for bank engineers and data leaders, followed by an executive dinner
- Lead sponsored webinars with banking trade publishers, including topic selection, speaker recruitment, promotion, and gated follow-up assets
- Manage always-on and account-based LinkedIn paid campaigns coordinated with the event calendar
- Manage budgets, sponsorship contracts, publisher agreements, and venue vendors
- Build and scale Titan’s events program from the ground up in partnership with the CMO and execute the 2027 plan
- Partner with the growth team, sales team, CGO, CMO, and cross-functional stakeholders to drive pipeline impact
Requirements
What you’ll need- Seven or more years in B2B marketing with a majority in events, including owning a program end to end
- Experience marketing to financial institutions, or to a regulated enterprise buyer with a comparable sales cycle
- Track record with C-level audiences, including curating and producing executive-format, high-touch events
- Budget ownership at six or seven figures, including sponsorship negotiations
- Comfort with a growth team as the closest partner and being goaled on pipeline impact
- Willingness to manage programs end-to-end and collaborate with a cross-functional team
- Familiarity with the banking conference circuit, particularly the ABA and Bank Director ecosystems (strongly preferred)
- Experience running technical or developer community programming (strongly preferred)
- Hands-on experience with LinkedIn Campaign Manager (strongly preferred)
- Proven success managing and scaling an events program (strongly preferred)
- Legally authorized to work in the United States
- Must not require visa sponsorship now or in the future to work in the United States
Benefits
Comp & perks- Equity
- Seed-stage ownership
- Direct access to leadership, including the CGO, CMO, and sales team