Senior Email Marketing Specialist

Titan Brands

. Build and launch email campaigns in Klaviyo and SMS campaigns in Attentive, managing content, personalization, links, tracking, audiences, and scheduling .

Posted 10/2/2026full-timeNashville • Tennessee • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Proficient in building and launching email and SMS campaigns using Klaviyo and Attentive, with a strong focus on automation, customer segmentation, and performance analysis. Demonstrates expertise in HTML and CSS for email template management and a keen understanding of digital marketing metrics to drive campaign success.

Highest-signal resume keywords

Email Campaign ManagementSMS Campaign ManagementHTML and CSS ProficiencyCustomer SegmentationPerformance Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email MarketingSMS MarketingCampaign AutomationCustomer SegmentationHTMLCSSData IntegrityEmail DeliverabilityPerformance MonitoringQuality Assurance

Soft Skills

Attention to DetailStrong Writing SkillsCollaborationJudgment

Tools & Technologies

KlaviyoAttentive

Industry Keywords

Digital MarketingLifecycle MarketingCRMEcommerce MetricsCampaign Documentation

About the role

Key responsibilities & impact

Build and launch email campaigns in Klaviyo and SMS campaigns in Attentive, managing content, personalization, links, tracking, audiences, and scheduling
Build and maintain automated welcome, abandonment, post-purchase, cross-sell, win-back, and re-engagement journeys
Create customer segments using engagement, purchase history, product or category interest, lifecycle stage, and other customer signals
Use HTML and CSS to update email templates, troubleshoot rendering issues, and support responsive designs
Own pre-launch QA for content, imagery, links, tracking, rendering, mobile experience, personalization, exclusions, suppressions, journey logic, and compliance
Coordinate briefs, assets, approvals, calendars, and deadlines with marketing, brand, creative, merchandising, and ecommerce teams
Support consent management, list hygiene, email deliverability, SMS compliance, and data integrity
Maintain campaign documentation, naming conventions, QA checklists, templates, and reporting trackers
Run email and SMS tests, document results, and apply learnings to improve content, audiences, timing, and customer experience
Monitor campaign and journey performance, including engagement, conversion, attributed revenue, and revenue per recipient
Turn performance results into practical recommendations
Participate in planning and contribute to contact strategy, lifecycle roadmaps, segmentation, testing priorities, and revenue goals

Requirements

What you’ll need

2+ years in email, SMS, lifecycle, CRM, or digital marketing
Experience building campaigns, automations, segments, tests, and reports in an email or SMS marketing platform
Working knowledge of HTML and CSS for basic template edits and troubleshooting common email rendering issues
Understanding of email, SMS, and ecommerce metrics, with ability to turn results into useful insights and next steps
Ability to take a campaign from brief to launch, balance multiple deadlines, and flag risks early in a fast-paced environment
Strong attention to detail and consistent approach to QA, audience selection, tracking, and deployment
Strong writing skills and good judgment about the customer experience
Ability to work well with creative and business partners

Benefits

Comp & perks

Full-time employment
Hybrid remote work arrangement