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Art Director – Performance & Social Design
trafficdesign. Develop creative digital assets and performance design variations for TikTok, Meta, and Pinterest based on strategic briefs .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creating high-converting social media assets and graphics, with proficiency in design tools and a strong understanding of platform-specific trends. Capable of translating strategic briefs into visually compelling layouts while maintaining brand identity across various platforms.
Highest-signal resume keywords
Proficiency In PhotoshopProficiency In IllustratorProficiency In FigmaFluent GermanStrong Eye For Typography
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media Asset CreationGraphic DesignLayout DesignVisual DesignTypography
Soft Skills
Execution-Focused Working StyleAbility To Translate Briefs
Tools & Technologies
CanvaAdobe Creative CloudGenAI Tools
Industry Keywords
Social Media TrendsBrand IdentityCampaign AssetsDigital AssetsCreative Design
About the role
Key responsibilities & impact- Develop creative digital assets and performance design variations for TikTok, Meta, and Pinterest based on strategic briefs
- Apply existing style guides and adapt brand identities for each platform
- Conceptualize and independently design layouts, visuals, and hooks
- Develop multiple asset variations to refresh campaigns in the feed
- Monitor current social media design trends and incorporate them into day-to-day creative work
- Use Canva, Adobe Creative Cloud, and GenAI tools to create efficient workflows
- Create high-converting layouts and campaign assets
Requirements
What you’ll need- Initial solid professional experience creating social media assets and graphics in an agency or in-house team
- Proficiency in Photoshop, Illustrator, Figma, Canva, and GenAI tools
- Knowledge of formats and trends on TikTok, Instagram, and other social platforms
- Strong eye for typography and layout
- Structured, execution-focused working style
- Ability to quickly translate briefs into visual results
- Alignment with the company’s values and culture
- Fluent German
- Good English
Benefits
Comp & perks- Permanent employment contract
- 29 days of paid leave
- One-to-one coaching
- €1,500 upskilling budget
- Additional days off for seminars and conferences
- Flexible trust-based working hours
- Work from anywhere – the office, home, or wherever you find beach vibes
- Work with well-known brands such as Katjes, funny-frisch, ültje, Scania, Bübchen, and JOOP!
- Free massages
- Urban Sports Club membership
- Height-adjustable desks
- Corporate benefits
- Meal allowance
- Company bike program
- Public transport pass
- Optional monthly events such as rooftop barbecues, spikeball, charity runs, and an annual ski trip
- Individual team budget for shared experiences
- Summer party, Christmas party, and Carnival celebrations