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Chief Marketing Officer
Transmit Security. Build the marketing function hands-on, hiring critical roles and adding headcount based on results .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and leading marketing functions for enterprise B2B software, with a focus on revenue marketing, pipeline management, and AI-driven strategies. Proven ability to create new B2B categories and manage global marketing initiatives across diverse regions.
Highest-signal resume keywords
Revenue Marketing ManagementB2B Category CreationMarketing Operations and MeasurementGlobal Marketing ExperienceAnalyst Relations and Brand Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Pipeline ManagementMarketing AutomationAttribution ModelingKPI Scorecard DevelopmentCustomer MarketingProgram Evaluation FrameworksLead GenerationSales and Marketing SLA EstablishmentEvent MarketingAccount-Based Marketing (ABM)
Soft Skills
LeadershipStrategic ThinkingCollaborationCommunicationTeam Building
Tools & Technologies
CRM SystemsMarketing Automation PlatformsAI ToolsDigital Marketing ToolsAnalytics Software
Industry Keywords
Enterprise B2B SoftwareLarge-Enterprise Buying CommitteesIdentity ManagementFraud PreventionSecurity SolutionsCISO Buying Committees
About the role
Key responsibilities & impact- Build the marketing function hands-on, hiring critical roles and adding headcount based on results
- Own revenue marketing, including regional and source-based pipeline targets
- Establish a Sales and Marketing SLA, define MQLs, and clear unworked leads
- Build an AI-first operating model across CRM, marketing automation, and shared knowledge
- Run buying-group programs across events, digital, ABM, partners, and analyst channels
- Create and lead the Agentic Trust category
- Position four offerings and sales plays for buyer personas
- Own analyst relations, communications, and brand refresh
- Direct outside firms while owning outcomes
- Establish a board-ready KPI scorecard with Sales and Finance and multi-touch attribution
- Lead regional programs across North America, LATAM, EMEA, and APJ
- Build customer and partner marketing contributing to net revenue retention and co-sell
- Deliver team rebuild plans, reconciled pipeline targets, Sales and Marketing SLAs, executive scorecards, program evaluation frameworks, and win/loss programs
- Drive analyst and press recognition, marketing-sourced pipeline, pipeline acceleration, shorter deal cycles, customer marketing contribution to net revenue retention, and refreshed brand awareness
Requirements
What you’ll need- Experience marketing enterprise B2B software at the $100M to $500M ARR stage, with large-enterprise buying committees
- Track record of creating or leading a new B2B category
- Experience owning a pipeline number jointly with Sales
- Experience building a marketing function lean, without layers of managers
- Personal use of AI and automation
- Strong command of marketing operations and measurement, including attribution and executive scorecards
- Analyst relations, PR, and brand experience, including directing outside partners
- Global experience, with North America as the priority market
- Preferred, not required: identity, fraud, or security experience, or experience selling to CISO buying committees
Benefits
Comp & perks- Health insurance
- Dental insurance
- Vision insurance
- Potential equity
- Unlimited PTO
- Paid sick leave
- Parental leave