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Territory Manager
Trek Bicycle. Own and grow territory sales for Trek, Electra Bicycles, and Bontrager Accessories .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in territory sales management, relationship building, and consultative selling within the cycling industry. Proficient in utilizing CRM systems and sales tools to drive performance and enhance retailer partnerships.
Highest-signal resume keywords
Territory Sales ManagementConsultative SellingRelationship BuildingCRM Systems ProficiencyCycling Industry Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ForecastingPipeline ManagementPerformance AnalysisMerchandising StrategiesInventory Management
Soft Skills
Communication SkillsPresentation SkillsNegotiation SkillsOrganizational SkillsSelf-Motivation
Tools & Technologies
CRM SystemsSales ToolsAscend POS
Industry Keywords
Cycling IndustryRetail PartnershipsMarket TrendsCustomer ServiceBrand Standards
About the role
Key responsibilities & impact- Own and grow territory sales for Trek, Electra Bicycles, and Bontrager Accessories
- Set sales objectives and manage forecasting, ordering, prospecting, and pipeline activity
- Analyze dealer performance and implement strategies to improve sell-through, assortment, and profitability
- Serve as a business consultant to retailers on merchandising, inventory, staffing, and Continuous Improvement initiatives
- Appoint, develop, and support retail partners to maximize Trek’s market position
- Build long-term relationships through regular in-person visits
- Deliver product knowledge and sales training to retailer teams
- Ensure brand standards are met for product presentation and in-store experience
- Identify, prospect, and onboard new retail partners
- Monitor competitive activity and local market trends
- Represent Trek at retailer events, demos, and market activations
- Provide exceptional customer service and embody the Trek brand
Requirements
What you’ll need- 3+ years of sales experience, ideally in a consultative, relationship-driven environment
- Proven ability to influence, negotiate, and lead sales conversations with confidence
- Strong relationship-building, communication, and presentation skills
- Organized, self-motivated, and effective at follow-up and territory planning
- Cycling industry experience preferred
- Comfort with CRM systems and sales tools
- Bonus: Working knowledge of Ascend POS
- Bonus: Familiarity with the territory and local markets
- Willingness to travel regularly, including occasional overnight travel and visits to Trek HQ in Wisconsin
- Applicants must be located around the Hartford/Boston area
- Must be willing to work in the United States
Benefits
Comp & perks- Flexible and fun company culture
- Competitive health care
- PPO & HDHP medical plan options
- Dental insurance
- Vision insurance
- Flexible Spending Accounts (FSA)
- Free life insurance & optional term life insurance
- Competitive vacation package
- 401(k) with match
- Employee Stock Ownership Plans (ESOP)
- 12 weeks of maternity leave with 100% pay
- Flexible holiday schedule – 10 company holidays
- Tuition Reimbursement up to $15,000 (Undergraduate & Masters programs)
- Employee discounts on all product
- Deep partner retail discounts