Head of Demand Generation

Tremendous

. Set growth strategy, channel priorities, budgets, and experiments .

Posted 11/11/2026full-timeRemote • United StatesLead💰 $250,000 - $300,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading demand generation strategies and optimizing paid media marketing through data-driven insights. Proven ability to develop talent, enhance lifecycle marketing, and execute AI-driven workflows for improved campaign performance.

Highest-signal resume keywords

10+ Years In MarketingDemand Generation LeadershipData Driven InsightsAI And Agentic WorkflowsTalent Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Growth StrategyPaid Media MarketingLifecycle MarketingConversion OptimizationSegment PrioritizationCampaign OptimizationData AnalysisCreative JudgmentAudience AssessmentBudget Management

Soft Skills

People LeadershipClear Written CommunicationAttention To DetailStrategic ThinkingAdaptability

Industry Keywords

Product MarketingRevOpsCustomer QualityPipeline ManagementBusiness Results

About the role

Key responsibilities & impact

Set growth strategy, channel priorities, budgets, and experiments
Lead and develop the paid media marketing team
Partner with Product Marketing and Content to create and test advertisements
Connect marketing spend to customer quality, pipeline, and business results
Improve lifecycle marketing, segment prioritization, conversion, and product-led growth
Partner with RevOps, Sales, and Product
Lead the team’s AI transformation by building agentic workflows for execution, analysis, and campaign optimization
Report to the VP of Marketing

Requirements

What you’ll need

10+ years in marketing
Proven record of leading demand generation and hitting growth targets
Experience scaling paid media based on data driven insights
Strong people leadership and talent development
Ability to turn incomplete, messy data into clear priorities and useful learnings
Creative judgment to bring value propositions to life and assess audience connection
Practical experience with AI and agentic workflows
Strategic range and attention to detail
Clear written communication
Comfort working in a documentation-first, low-meeting culture

Benefits

Comp & perks

100% covered health (US)
Unlimited PTO
12-16 weeks paid parental leave
Equity
Fully remote work
Fast-growing, profitable company
High-documentation, low-meeting culture