Sales Representative

Troegs Brewing Company

. Grow Tröegs Brewing Company’s business in the Connecticut market .

Posted 10/31/2026full-timeRemote • Connecticut • United StatesJuniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong sales acumen in the beverage industry, with a focus on relationship building, market analysis, and effective communication. Proficient in managing distributor needs and executing promotional events to drive brand growth.

Highest-signal resume keywords

Beverage Industry Sales ExperienceKnowledge Of Tröegs Brewing CompanyExperience With Vermont Information Processing (VIP) SoftwareAbility To Master Selling Skills ProcessUnderstanding Of Market Operations

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Data AnalysisBudget ManagementInventory MonitoringMerchandisingBasic Computer Skills

Soft Skills

Detail-OrientedSelf-MotivatedGoal-OrientedEffective CommunicationPleasant Personality

Tools & Technologies

Microsoft Office SuiteIRI Data Collection

Certifications & Qualifications

Driver's License With No DUI's

Industry Keywords

Beer Industry KnowledgeDistributor OperationsRetailer RelationshipsSales PresentationsPromotional Events

About the role

Key responsibilities & impact

Grow Tröegs Brewing Company’s business in the Connecticut market
Perform regular wholesaler representative work-withs
Visit and maintain contact with retailers, restaurants, and bars
Fulfill distributor needs, including POS, tap handles, and sell sheets
Communicate daily with the Regional Sales Manager regarding orders, trends, seasonal considerations, and sales issues
Monitor wholesaler inventory and depletions
Analyze monthly sales data and performance and report at sales meetings
Complete expense reports, weekly/monthly recaps, monthly calendars, budget management, and daily email responses
Build relationships with key account decision makers and influencers
Identify and secure new draft and package placements while merchandising accounts
Visit a minimum of ten accounts per day
Coordinate and participate in beer samplings, promotions, staff trainings, beer festivals, and related events, 8+ per month
Communicate regularly with distributor sales managers and sales representatives
Conduct quarterly sales meetings and presentations with distributor sales staff

Requirements

What you’ll need

High-energy, detail-oriented person for a fast-paced position
Pleasant personality, self-motivated, and goal-oriented
Ability to communicate well with people
Beer industry knowledge
1-2 years beverage industry sales experience required
Ideal candidate would live in the New Haven area
Good, working knowledge of the corresponding beer scene(s)
Must maintain a functioning vehicle
Driver’s license with NO DUI’S
Knowledge of Tröegs Brewing Company, its history, and products
Experience working with Vermont Information Processing (VIP) software
Experience working with IRI Data collection
General knowledge of the brewing process and how Tröegs beers are produced
Understanding of four communication styles and ability to recognize and adapt to them
Ability to master all five components of the selling skills process: opening, proposal, probing, objection handling, and closing
Basic computer skills
Experience with Microsoft Office Suite
Previous beverage industry experience required
Knowledge of distributor and market operations, pricing, market profiles, and target lists

Benefits

Comp & perks

Health Insurance, including Medical, Dental, and Vision
Paid Vacation – Eligible after satisfactory completion of 90-day Introductory Period
Participation in 401k w/ Company Match – Eligible after 1 full year of employment
Fully Remote