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Trulieve

Ecommerce, Mobile App Content Specialist

Trulieve

. Manage and update content across the mobile app and supporting website workflows using the app CMS and Adobe Experience Manager (AEM) .

Posted 9/18/2026full-timeRemote • Florida • United StatesJuniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing and updating mobile app content using Adobe Experience Manager (AEM), with a strong focus on mobile-first UX principles and quality assurance processes. Proven ability to collaborate cross-functionally and optimize content for user engagement and brand standards.

Highest-signal resume keywords
Adobe Experience Manager (AEM)Mobile App Content ManagementQuality Assurance TestingMobile-First UX PrinciplesDigital Marketing

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Content AuthoringContent PublishingQA TestingHTMLSEO Considerations
Soft Skills
Attention to DetailStrong Communication SkillsOrganizational SkillsCollaboration
Tools & Technologies
Mobile App Analytics Tools
Certifications & Qualifications
Bachelor’s Degree in Digital Marketing or Related Field
Industry Keywords
EcommerceWeb/App ContentAccessibility StandardsContent Best Practices

Tech Stack

Tools & technologies
AEM

About the role

Key responsibilities & impact
  • Manage and update content across the mobile app and supporting website workflows using the app CMS and Adobe Experience Manager (AEM)
  • Author, review, publish, and QA app content including product information, imagery, banners, promotions, announcements, and business updates
  • Coordinate and execute day-to-day mobile app content changes to support marketing initiatives, ecommerce priorities, and operational updates
  • Perform QA testing on app pages, content updates, releases, and new features to identify bugs, formatting issues, broken links, and content errors
  • Partner with digital marketing, ecommerce, product, UX, and creative teams to support feature rollouts, enhancements, and promotional campaigns
  • Apply mobile-first UX best practices to content structure, layout, and presentation to improve usability and customer experience
  • Monitor in-app user behavior, engagement, and performance metrics to identify content and UX optimization opportunities
  • Collaborate with creative and design teams to ensure assets are properly sized, optimized, and implemented for mobile app placement
  • Support app enhancements, feature migrations, and new content rollout processes from a content readiness and QA perspective
  • Ensure all content meets brand standards, accessibility guidelines, and app store requirements
  • Provide day-to-day coordination and guidance for mobile app content updates, including working with AEM content authors as needed
  • Maintain documentation for app content workflows, publishing standards, and QA processes

Requirements

What you’ll need
  • Bachelor’s degree, relevant certifications, or equivalent practical experience in Digital Marketing, Ecommerce, Mobile UX, Web/App Content, or a related field
  • 1–3 years of experience managing content for mobile apps, ecommerce platforms, or mobile-first digital experiences
  • Hands-on experience authoring and publishing content using Adobe Experience Manager (AEM) or a similar enterprise CMS
  • Experience supporting app content updates, QA testing, and release coordination in a fast-paced environment
  • Strong attention to detail with proven ability to identify content, formatting, and UX issues before release
  • Solid understanding of mobile-first UX principles, accessibility standards, and content best practices
  • Familiarity with mobile app analytics tools
  • Working knowledge of basic HTML and SEO considerations for mobile and app environments
  • Strong written and verbal communication skills, including proofreading and content review
  • Highly organized with the ability to manage multiple priorities and deadlines independently
  • Comfortable collaborating cross-functionally while owning execution of assigned work

Benefits

Comp & perks
  • A comprehensive benefits package including paid time off