Senior eCommerce Merchandising Specialist

Trulieve

. Lead CRO-driven merchandising for the Trulieve website and mobile app .

Posted 11/2/2026full-timeRemote • Florida • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in eCommerce merchandising, product information management, and analytics to drive conversion and performance. Proven ability to lead teams, mentor staff, and collaborate across departments to optimize product visibility and promotional strategies.

Highest-signal resume keywords

ECommerce MerchandisingProduct Information ManagementA/B TestingAnalytics (GA4)Adobe Commerce (Magento)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

ECommerce PlatformsOnsite SearchPromotional WorkflowsProduct LinkingCategory Structure

Soft Skills

Organizational SkillsProblem-Solving SkillsEffective CommunicationCollaboration SkillsAttention to Detail

Tools & Technologies

Adobe Experience Manager (AEM)SAP OPPS

Industry Keywords

RetailCPGCannabisMerchandising Best Practices

Tech Stack

Tools & technologies

AEMMagento

About the role

Key responsibilities & impact

Lead CRO-driven merchandising for the Trulieve website and mobile app
Own product ranking, collections, assortment visibility, promotional placement, and onsite search relevance based on customer behavior and purchase trends
Set merchandising and storefront QA standards, direct audits, prioritize issues, and coach eCommerce Merchandising Coordinators
Serve as subject matter expert for product information management, category structure, product linking, navigation, and merchandising best practices
Partner with Merchandising Specialists, Marketing, IT, Creative, and Retail on pricing and promotion activation across states
Resolve complex discrepancies and escalate risks
Recommend and support A/B tests, analyze results, and report on conversion, product performance, and search
Mentor Specialists and Coordinators, cross-train on processes, and support launch readiness for products, brands, and new stores

Requirements

What you’ll need

Bachelor's degree in marketing, advertising, IT, or a related field is preferred but not required
Minimum 4-5 years of experience in eCommerce or digital merchandising, including experience guiding the work of others
Strong working knowledge of eCommerce platforms, product information management, onsite search, and promotional workflows
Experience using analytics (GA4 or similar) to evaluate merchandising and conversion performance
Familiarity with Adobe Commerce (Magento), Adobe Experience Manager (AEM), and promotional pricing tools such as SAP OPPS
Experience with A/B testing and in retail, CPG, or regulated industries such as cannabis
Strong organizational skills and exceptional attention to detail
Excellent problem-solving skills
Effective communication, collaboration, and organizational skills
Ability to work in a fast-paced and dynamic work environment
Flexibility of hours – some nights and weekends required

Benefits

Comp & perks

Comprehensive benefits package
Paid time off