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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital and eCommerce marketing, focusing on optimizing online customer journeys and delivering impactful campaigns. Strong analytical skills enable the identification of insights and growth opportunities through data-driven decision-making.
Highest-signal resume keywords
Digital Marketing ExperienceAnalytical SkillsCampaign ExecutionCustomer Relationship ManagementOrganizational Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
ECommerce ActivationsPerformance MarketingData AnalysisContent ManagementCampaign Optimization
Soft Skills
CollaborationAttention to DetailCommercial MindsetRelationship BuildingPlanning Skills
Industry Keywords
Customer ActivationDigital Growth InitiativesOnline JourneysTraffic ConversionSales and Marketing Collaboration
About the role
Key responsibilities & impact- Deliver digital and eCommerce activations across key customer channels
- Optimise online journeys to grow visibility, traffic and conversion
- Manage customer activation calendars, content and campaign execution
- Use digital and campaign data to identify insights and growth opportunities
- Partner with Sales, Brand and customers to deliver digital growth initiatives
- Bring leading wine brands to life across digital and eCommerce channels
Requirements
What you’ll need- Experience across digital, customer, shopper or performance marketing
- Strong analytical skills with the ability to turn data into actionable insights
- Confidence building relationships with customers and internal stakeholders
- Commercial mindset with a passion for delivering impactful campaigns
- Strong planning and organizational skills across competing priorities
- Collaborative approach and confidence working across Sales and Marketing
- Excellent attention to detail with a focus on high-quality execution
Benefits
Comp & perks- Competitive rewards
- Participation in incentive and recognition programs
- Wine allowances
- Share Cellar global employee share plan
- Access to global career opportunities
- Structured programs supporting health, wellbeing and career development
- Paid parental/partner leave
- TWE for Me Day (a paid day for birthday, personal time, or relaxation)
- Flexible work options
- Rewards and discounts
- Health and wellbeing initiatives