Regional Sales Manager

+twe

. Lead, coach, and develop a team of sales professionals .

Posted 10/22/2026full-timeRemote • United StatesMid-LevelSenior💰 $111,000 - $129,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive sales leadership experience in the wine and beverage alcohol industry, with a strong focus on building relationships, driving distributor performance, and leveraging market insights for business growth. Proven ability to lead teams, execute market plans, and analyze sales performance effectively.

Highest-signal resume keywords

Sales Leadership ExperienceU.S. Three-Tier System KnowledgeDistributor ManagementCommercial AcumenData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Performance AnalysisMarket Trend AnalysisMarket Plan DevelopmentDistributor Performance ManagementPromotional Activity Execution

Soft Skills

Confident CommunicationPresentation SkillsNegotiation SkillsCoaching and Motivating TeamsRelationship Building

Industry Keywords

Wine IndustryBeverage AlcoholConsumer Packaged GoodsMarket ActivationsField Sales Team Leadership

About the role

Key responsibilities & impact

Lead, coach, and develop a team of sales professionals
Deliver sales, distribution, depletion, and market share goals throughout the assigned region
Build relationships with distributor leadership, distributor sales teams, and key trade accounts
Develop and execute market plans focused on high-impact opportunities
Drive distributor performance in distribution, pricing, promotional activity, and execution standards
Lead market activations, wine dinners, trainings, and customer events
Analyze sales performance, market trends, and competitive activity
Identify growth opportunities and recommend action plans

Requirements

What you’ll need

5+ years of sales leadership experience in wine, beverage alcohol, or consumer packaged goods
Experience leading, coaching, and motivating a field sales team
Strong understanding of the U.S. three-tier system and distributor management
Strong commercial acumen
Ability to build credibility and influence distributor partners, customers, and cross-functional stakeholders
Ability to use data and market insights to identify opportunities and drive business growth
Confident communication, presentation, and negotiation skills
Willingness and ability to travel regularly throughout the assigned region

Benefits

Comp & perks

Competitive vacation, sick leave, and 12 paid holidays
TWE4ME Day
Paid parental and caregiver leave
2 paid volunteer days each year
Flexible work options, including hybrid and custom schedules for certain roles
Medical, dental, and vision coverage
Free mental health support
Award-winning wellness program
401(k) with company match; 100% vested from day one
Exclusive employee wine pricing
Generous product allowance
Recognition and rewards