Senior Growth Marketing Manager

Twigeo

. Own business goals and long-term 6–12 month roadmaps .

Posted 9/15/2026full-timeNew York City • New York • United StatesSenior💰 $115,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in performance marketing with a focus on cross-channel growth for mobile apps, utilizing app measurement and attribution methodologies. Proven ability to build and maintain long-term client partnerships while leveraging AI tools to enhance campaign execution.

Highest-signal resume keywords

Performance MarketingApp Measurement and AttributionCross-Channel GrowthClient Relationship ManagementAI Tools Integration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CAC AnalysisROAS CalculationIncrementality TestingStrategy DevelopmentCampaign Execution

Soft Skills

Open CommunicationCoachingCollaborationTrust Building

Tools & Technologies

SKANMMPsAutomated WorkflowsAI Tools

Industry Keywords

Paid SocialCTVProgrammatic ChannelsGrowth Strategy

About the role

Key responsibilities & impact

Own business goals and long-term 6–12 month roadmaps
Follow up on targets and adjust strategy to meet business objectives
Set strategic direction across Google, Paid Social, CTV, and programmatic channels
Lead cross-functional growth, creative, and analytics teams
Own client relationships and advise partners on growth, measurement, and scaling decisions
Coach junior team members on their channels
Collaborate with creatives to test bold hooks
Test AI tools and workflows to improve campaign execution and operations
Identify trends and learn new tools to support clients

Requirements

What you’ll need

5+ years of experience in performance marketing, driving cross-channel growth for mobile apps and developing high-performing strategies
Previous in-house experience preferred
Strong fluency in app measurement and attribution, including SKAN, MMPs, and incrementality testing methodologies
Ability to turn CAC, ROAS, and complex metrics into actionable client stories
Ability to build trust quickly and maintain long-term client partnerships
Active use and integration of AI tools and automated workflows
Open and direct communication style with transparent feedback
Ability to work in the hybrid model with Tuesdays and Thursdays in the Brooklyn office

Benefits

Comp & perks

25 Days PTO to recharge
Health Benefits designed to support your total wellbeing
401(k) with Matching
Hybrid Work Model balancing flexibility with face-to-face collaboration
Skill Development in an agile environment with direct mentorship