Content Marketing Manager

U.S. Travel Association

. Write and edit emails, newsletters, website and social media content and other marketing communications .

Posted 11/7/2026full-timeUnited StatesMid-LevelSenior💰 $85,000 - $95,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in content marketing and strategy, with a strong focus on audience segmentation, engagement, and performance analysis. Proficient in creating compelling marketing communications that align with brand standards and drive member action.

Highest-signal resume keywords

Content MarketingAudience SegmentationCreative Marketing WritingProject ManagementData-Driven Decision Making

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content StrategyMarketing WritingStorytellingDigital MarketingAudience Data Analysis

Soft Skills

CollaborationAdaptabilityTime Management

Tools & Technologies

CMSSocial Scheduling ToolsMonitoring Tools

Industry Keywords

B2B MarketingMembership OrganizationsAdvocacy Content

About the role

Key responsibilities & impact

Write and edit emails, newsletters, website and social media content and other marketing communications
Segment audiences and tailor content to member interests, membership levels, engagement history and stages of the member journey
Develop fresh story angles, formats and presentation methods to capture attention and encourage action
Develop and maintain a marketing content calendar for member outreach and engagement
Coordinate topics, timing and channels with the association-wide editorial calendar
Partner with Membership and other teams to identify audience needs and connect content to member benefits and opportunities
Adapt research, advocacy updates, event content and member stories into targeted marketing content
Use audience data and performance results, including clicks, registrations, inquiries and conversions, to refine content, targeting and calls to action
Manage assigned content from idea through review, approval and delivery
Ensure accuracy and alignment with brand and editorial standards

Requirements

What you’ll need

Bachelor’s degree in marketing, communications, journalism or related field
Minimum 3–5 years of experience in content or digital marketing, with emphasis on creative marketing writing and content strategy across channels
Experience creating content for advocacy, membership or B2B organizations is a plus
Familiarity with CMS, social scheduling and monitoring tools
Experience managing content and distribution across multiple owned, shared and paid channels
Excellent marketing writing and storytelling skills
Ability to tailor messages to specific audiences and motivate action
Strong project management skills, with ability to manage competing priorities and meet deadlines
Comfort using audience data and performance results to improve segmentation, content and outcomes
Ability to work collaboratively in a fast-paced, mission-driven environment
Willingness to work in the Washington, D.C. office Tuesdays, Wednesdays and Thursdays, with remote work option Mondays and Fridays
Willingness to travel moderately, up to 2–3 times per month

Benefits

Comp & perks

Comprehensive healthcare package with fertility coverage
Generous paid leave including family leave
Routine staff functions and opportunities for social connection
Transportation and cell phone benefits
Robust wellness initiatives
Employee Assistance Plan (EAP)
Education and professional development assistance
Bonus potential