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Senior Manager – Commercial Performance Improvement
Unity Advisory. Lead end-to-end commercial performance improvement engagements across GTM diagnostics, value capture execution and ongoing performance improvement .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading commercial performance improvement initiatives, leveraging strong analytical skills to translate complex data into actionable strategies. Proficient in managing senior client relationships and guiding cross-functional teams to achieve measurable outcomes in commercial transformation.
Highest-signal resume keywords
Commercial Transformation LeadershipGTM Strategy DevelopmentAdvanced Analytics ApplicationStakeholder ManagementPerformance Improvement Methodology
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Commercial Value CreationData AnalysisPerformance Metrics DevelopmentRevenue OptimizationPricing StrategySales EffectivenessOperational Model DesignKPI DefinitionValue Proposition DevelopmentLead-to-Cash Process
Soft Skills
Excellent CommunicationTeam LeadershipClient Relationship ManagementCoaching and MentoringProblem Solving
Tools & Technologies
CRM SystemsFinancial Analysis ToolsMarketing Analytics PlatformsPerformance DashboardsAutomation Tools
Industry Keywords
Private EquityGTM DiagnosticsCommercial GovernanceMarket SegmentationCustomer SuccessRevOpsAdvisory ServicesPerformance Improvement IP
Tech Stack
Tools & technologiesUnity
About the role
Key responsibilities & impact- Lead end-to-end commercial performance improvement engagements across GTM diagnostics, value capture execution and ongoing performance improvement
- Diagnose commercial value creation or loss using customer, commercial, operational and financial qualitative and quantitative data
- Quantify opportunities and link recommendations to revenue, margin, EBITDA and cash outcomes
- Design and deliver work across market segmentation, ICP and value proposition, GTM and channel strategy, marketing effectiveness, sales productivity, pipeline and forecasting, pricing and monetisation, and customer success, retention and expansion
- Help clients build commercial operating systems, including GTM processes, commercial governance, operating cadence, KPI definitions and incentives
- Translate analysis into value cases, 100-day plans, pilots, playbooks, sales motions, adoption measures and benefits tracking
- Create decision-ready materials for management teams, boards and investors, including KPI baselines, performance dashboards, value creation roadmaps and diligence-ready evidence packs
- Manage senior client relationships across commercial, finance, operations, technology and data
- Project manage multidisciplinary engagement teams and coach junior team members
- Contribute to proposals and pitches, including scoping, costing and client-ready materials
- Identify follow-on opportunities within existing client relationships
- Develop Unity Advisory’s commercial performance improvement IP, tools and methodology
Requirements
What you’ll need- 8-10 years of consulting or relevant industry experience in front-office, GTM, commercial transformation or performance improvement
- Track record of leading commercial transformation or value creation engagements from diagnosis through implementation, ideally including PE-backed portfolio company work
- Strong grounding across several commercial levers, such as GTM strategy, marketing or sales effectiveness, pricing, customer success, RevOps or Lead-to-Cash
- Experience translating commercial strategy into practical operating models, processes, governance, performance cadence, capabilities and technology-enabled ways of working
- Strong analytical skills and confidence working with CRM, finance, marketing, customer and operational data
- Comfortable managing senior stakeholders, leading cross-functional teams and running complex workstreams with limited oversight
- Excellent communication skills and ability to turn complex analysis into a clear client narrative, pragmatic choices and an executable plan
- Experience applying advanced analytics, automation or AI to commercial decision-making and workflows is advantageous
- Existing network within the corporate mid-market or Private Equity is desirable
- Experience working in a smaller, fast-moving advisory environment is desirable
Benefits
Comp & perks- Hybrid work based out of London
- AI-native tools integrated into delivery
- Exposure to how the practice is run
- Inclusive and accessible recruitment process with interview adjustments accommodated where needed