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Programmatic Media Coordinator
URBN (Urban Outfitters, Anthropologie Group, Free People & Nuuly). Support setup, launch, and monitoring of programmatic campaigns across DSPs such as Trade Desk, Amazon, DV360, and Yahoo .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing programmatic campaigns across various DSPs, with a strong focus on data analysis, performance monitoring, and collaboration with cross-functional teams. Proficient in utilizing marketing data and tools to optimize campaign effectiveness and ensure alignment with brand strategies.
Highest-signal resume keywords
Programmatic Media BuyingCampaign ManagementData AnalysisDSP FamiliarityCommunication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingCampaign ManagementKPI Performance MonitoringBudget TrackingPre-Launch QAPost-Launch QAData ReportingExcelGoogle Analytics 4Ad Operations
Soft Skills
CollaborationTeam-First MindsetWritten CommunicationVerbal CommunicationTime Management
Tools & Technologies
Trade DeskAmazon DSPDV360InnovidCM360DoubleVerifyAI ToolsGoogle Sheets
Industry Keywords
Programmatic EcosystemOpen Internet TargetingBid StrategiesE-CommerceMarketing Data
About the role
Key responsibilities & impact- Support setup, launch, and monitoring of programmatic campaigns across DSPs such as Trade Desk, Amazon, DV360, and Yahoo
- Assist with day-to-day campaign management, including pacing checks, budget tracking, and KPI performance monitoring
- Support Ad Operations with trafficking, tagging, and troubleshooting delivery or measurement issues
- Conduct pre- and post-launch QA on creative, targeting, and tracking setup
- Pull weekly campaign data and help build reporting and performance summaries
- Partner with brand strategy, analytics, and creative teams to align targeting and messaging
- Maintain documentation of campaign specifications, timelines, and vendor/platform processes
- Stay current on programmatic trends, inventory opportunities, and privacy changes affecting media buying
Requirements
What you’ll need- 1–2 years of experience in digital marketing, with exposure to programmatic media buying preferred
- Basic understanding of the programmatic ecosystem, including DSPs, SSPs, open internet targeting, and bid strategies
- Familiarity with one or more DSPs such as The Trade Desk, Amazon DSP, or DV360 is a plus
- Comfortable working with marketing data, including platform reporting, MTA, and GA4, in Excel, Sheets, or AI tools
- Ability to manage multiple campaigns and deadlines simultaneously
- Excellent written and verbal communication skills and a collaborative, team-first mindset
- Bachelor's degree in Marketing, Advertising, Business, or a related field, or equivalent experience
- Familiarity with ad serving/tagging tools such as Innovid, CM360, or DoubleVerify is a bonus
- Exposure to working across multiple brands or clients simultaneously is a bonus
- Experience working with e-commerce or related technology-centric industries is a bonus
Benefits
Comp & perks- Medical insurance
- Dental insurance
- Vision insurance
- Paid time off (PTO)
- Generous employee discounts
- Retirement savings
- Anti-harassment training for managers and employees