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Vanguard

Senior Adobe Target Developer

Vanguard

. Develop and support Adobe Target activities for A/B tests, multivariate tests, experience targeting, personalization, recommendations and other Target-driven experiences .

Posted 9/15/2026full-timeMalvern • North Carolina • United StatesSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong expertise in Adobe Target for A/B testing, multivariate testing, and personalization, alongside robust front-end development skills in JavaScript, TypeScript, HTML, and CSS. Proficient in troubleshooting, QA, and implementing best practices for digital marketing and experimentation delivery.

Highest-signal resume keywords
Adobe Target ExperienceFront-End DevelopmentJavaScriptTypeScriptAdobe Target Certification

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
A/B TestingMultivariate TestingExperience TargetingAudience SetupProfile ScriptsQADebuggingCross-Browser TestingWeb Performance PracticesGit-Based Development
Soft Skills
Strong Communication SkillsProblem-Solving
Tools & Technologies
Adobe Experience CloudBrowser Developer ToolsAnalytics Integration
Certifications & Qualifications
Adobe Target Certified ProfessionalAdobe Target Business Practitioner
Industry Keywords
Digital MarketingFinancial ServicesRegulated EnvironmentsLarge-Scale ExperimentationPersonalization Programs

Tech Stack

Tools & technologies
CloudJavaScriptTypeScript

About the role

Key responsibilities & impact
  • Develop and support Adobe Target activities for A/B tests, multivariate tests, experience targeting, personalization, recommendations and other Target-driven experiences
  • Build front-end code for Target activities using JavaScript, TypeScript, HTML, CSS, responsive design, accessibility standards and cross-browser development practices
  • Configure Adobe Target audiences, profile scripts, parameters, QA links, activity priorities, targeting rules and delivery safeguards
  • Partner with product, design, analytics, MarTech and business teams to clarify requirements and deliver technically sound test implementations
  • Troubleshoot activity delivery, audience qualification, front-end behavior, analytics integration, browser issues and production defects related to Target implementations
  • Support QA, accessibility, performance, version control, release readiness, documentation and implementation standards
  • Create reusable scripts, utilities and documentation to improve consistency and speed across experimentation delivery
  • Translate experimentation requirements into reliable, measurable implementations and help maintain quality standards for code, QA, accessibility, performance and release readiness

Requirements

What you’ll need
  • Bachelor’s or master’s degree in information technology, computer science, digital technology, design or equivalent experience
  • Strong hands-on Adobe Target experience including A/B testing, multivariate testing, experience targeting, personalization, audience setup, profile scripts, parameters, QA, debugging and activity lifecycle management
  • Strong front-end development experience with JavaScript, TypeScript, HTML, CSS, responsive design, accessibility, browser developer tools, cross-browser testing and web performance practices
  • Experience implementing Target activities using custom code, reusable scripts, front-end components, QA utilities and integration patterns with analytics or measurement tools
  • Working knowledge of Git-based development, branching, pull requests, code review, deployment workflows and release readiness practices
  • Ability to troubleshoot technical issues, manage implementation details and recommend practical, scalable and maintainable solutions
  • Strong communication skills with the ability to explain technical concepts to product, business, analytics, design and development partners
  • Experience creating documentation and supporting implementation standards for experimentation and personalization delivery
  • Adobe Target Certified Professional, Adobe Target Business Practitioner or equivalent Adobe Target certification preferred
  • Familiarity with Adobe Experience Cloud or related MarTech ecosystems is helpful
  • Experience in enterprise digital marketing, financial services, regulated environments or large-scale experimentation and personalization programs
  • Experience using LLMs as a complementary resource for development, troubleshooting, documentation and efficiency opportunities
  • Vanguard is not offering visa sponsorship for this position

Benefits

Comp & perks
  • Hybrid working model
  • Enhanced flexibility
  • In-person learning, collaboration, and connection
  • Long-term skills development
  • Mission-driven and collaborative culture