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Senior CRM Analyst, Salesforce
Ventura Foods. Drive the ongoing development, support, and enhancement of Ventura Foods' Salesforce CRM platform (Velocity) .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Salesforce CRM administration, including user support, data analysis, and process optimization. Proficient in developing training materials and managing user access while ensuring effective collaboration with cross-functional teams.
Highest-signal resume keywords
Salesforce AdministrationSalesforce Core CloudsData AnalysisSalesforce Admin CertificationProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Salesforce CRMData Quality ImprovementCustom Reports and DashboardsWorkflow CreationSalesforce Declarative CodeExcel (Pivot Tables, VLOOKUPs)User Acceptance TestingBusiness Requirements GatheringAI Utilization in CRMProcess Documentation
Soft Skills
Strong Communication SkillsDetail-OrientedPositive AttitudeOrganizational SkillsAnalytical Skills
Tools & Technologies
Salesforce VelocityBusiness Analytics ToolsExcel
Certifications & Qualifications
Salesforce Admin Certification (ADM 201)Salesforce Admin Certification (ADM 211)
Industry Keywords
CRMCommercial TeamsUser SupportData StewardshipSystem Usage Metrics
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Drive the ongoing development, support, and enhancement of Ventura Foods' Salesforce CRM platform (Velocity)
- Collaborate with cross-functional Commercial teams to identify business needs, define requirements, and implement solutions
- Administer Salesforce by managing user access, monitoring and resolving system issues, and optimizing configurations and processes
- Provide primary user support, troubleshoot system issues, and deliver day-to-day help desk assistance
- Support onboarding, training, and ongoing coaching for Salesforce users
- Develop and maintain training materials, knowledge resources, and process documentation
- Monitor platform health, value, effectiveness, adoption, and system usage through data analysis
- Manage and maintain third-party industry data in Velocity
- Improve data quality, automate data feeds and processes, leverage AI where appropriate, and maximize CRM ROI
- Lead CRM data stewardship and reporting efforts
- Design and maintain custom reports and dashboards incorporating business, adoption, and system usage metrics
- Coordinate and support User Acceptance Testing for CRM enhancements, integrations, new software, and system updates
- Develop test scenarios, validate business requirements, document results, identify defects, and assess process impacts
- Partner with business stakeholders and technical teams to ensure solutions meet user needs and are adopted
Requirements
What you’ll need- Bachelor’s degree in Information Technology, Business, or related field and minimum 2 years of experience as Salesforce Administrator required
- 2–3 years experience working with Salesforce Core Clouds, including Sales Cloud, Service Cloud, Experience Cloud and Marketing Cloud, using best practices
- 3–4 years experience analyzing business data
- Strong communication skills working with IT stakeholders, business leaders, and the user community
- Ability to learn Ventura's business processes and translate business requirements into technical terms
- Positive attitude; consistent, reliable, and detail-oriented
- Strong analytical skills
- Intermediate Excel knowledge, including pivot tables, VLOOKUPs, and conditional statements
- Excellent organizational and project management skills
- Ability to translate business needs and gather requirements for potential enhancements
- Ability to create workflows, reports, and dashboards within Salesforce and/or Business Analytics tools
- Strong understanding of Salesforce Declarative Code
- Salesforce Admin certification preferred (ADM 201 and ADM 211)
Benefits
Comp & perks- Medical, Prescription, Dental, & Vision coverage beginning on the 1st day for eligible employees
- Profit Sharing and 401(k) matching after eligible criteria is met
- Paid Vacation, Sick Time, and Holidays
- Employee Appreciation Events
- Employee Assistance Programs
- Annual bonus based on the incentive program terms and conditions
- Career growth opportunities
- Training and manager support
- Safe and challenging work environment