Senior Website Manager

Veracode

. Own Veracode.com strategy, governance, performance, and ongoing evolution .

Posted 10/8/2026full-timeRemote • Massachusetts • United StatesSenior💰 $125,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in web management and digital marketing, with a strong focus on strategy, design oversight, and growth. Proficient in leading CMS migrations, optimizing performance, and ensuring compliance with industry standards.

Highest-signal resume keywords

Web ManagementCMS MigrationGA4 and Google Tag ManagerSEO and CRO OptimizationProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

HTMLCSSJavaScriptPHPMySQLSEO ToolsA/B TestingData AnalysisPerformance OptimizationWebflow

Soft Skills

Stakeholder ManagementCross-Functional CollaborationAnalytical MindsetDesign OversightProject Management

Tools & Technologies

GA4Google Tag ManagerMarketoSalesforceJiraAsanaHotjarSEMrushAhrefsScreaming Frog

Industry Keywords

Digital MarketingB2BADA ComplianceWCAG ComplianceContent Management SystemsUser ExperienceConversion Rate OptimizationData Collection StandardsPrivacy ComplianceWebsite Performance

Tech Stack

Tools & technologies

JavaScriptMySQLPHPWordPress

About the role

Key responsibilities & impact

Own Veracode.com strategy, governance, performance, and ongoing evolution
Lead the migration from WordPress to Webflow through launch and post-launch stabilization
Own the web roadmap and translate business priorities into scalable website experiences
Manage daily website operations, intake, prioritization, page updates, QA, publishing, troubleshooting, and stakeholder requests
Use GA4, Google Tag Manager, heatmaps, dashboards, and campaign data to monitor performance and identify optimization priorities
Maintain content standards, taxonomy, metadata, redirects, page ownership, review cycles, archival processes, and content hygiene
Develop web strategies incorporating AI-enabled personalization, SEO, GEO, campaign performance, content experience, and conversion optimization
Lead visual and UX evolution, design systems, wireframes/prototypes, and translation of Figma designs into Webflow components and templates
Direct user journeys and implement AI-driven adaptive experiences and A/B testing
Manage cookie consent, privacy, data collection standards, accessibility, and compliance
Optimize Core Web Vitals, site speed, and funnel performance
Establish recurring website performance reporting, dashboards, insights, and recommendations for executives
Lead technical SEO, GEO, keyword strategy, and content performance
Manage Webflow, WordPress, and enterprise CMS infrastructure, permissions, hosting, and custom code
Own website release management, testing, approvals, rollback planning, documentation, and post-launch monitoring
Partner with marketing, creative, product marketing, demand generation, operations, IT, sales, agencies, and vendors
Scope and manage agency projects, timelines, deliverables, quality reviews, and acceptance criteria
Ensure Marketo forms, lead capture, and Salesforce CRM integrations work seamlessly
Gather requirements, administer infrastructure, manage CMS operations, build templates and interactive experiences, publish content, and continuously optimize performance

Requirements

What you’ll need

8–10+ years in web management, digital marketing, or web program management, with strong emphasis on strategy, design oversight, and growth
Experience leading a full CMS migration for a large B2B site, including redirect mapping, SEO preservation, and tracking validation
Strong experience with GA4, Google Tag Manager, UTM strategies, SEO and GEO tools (SEMrush, Ahrefs, Screaming Frog), and CRO (A/B testing, heatmaps like Hotjar)
Knowledge of HTML, CSS, JavaScript, PHP, and MySQL
Frontend literacy, including CSS Grid/Flexbox and animations
Familiarity with website security, ADA/WCAG compliance, performance optimization, AI personalization, and immersive interactivity
Proven project management skills, such as Jira and Asana
Experience managing agencies, vendors, and in-house development/design teams
Strong analytical mindset and ability to present performance, design, and growth reports to executives
Stakeholder management and cross-functional collaboration expertise
Experience with Marketo and Salesforce form/CRM integrations
Webflow Enterprise experience is a plus

Benefits

Comp & perks

Comprehensive benefits
Veracode will never ask candidates to pay for their own hardware