FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in performance marketing with a strong focus on lead channel development, analytics, and conversion optimization. Proficient in managing advertising campaigns across multiple platforms while leveraging data-driven insights to enhance performance metrics.
Highest-signal resume keywords
Performance Marketing ExperienceGoogle Ads ProficiencyConversion Tracking ImplementationAnalytical SkillsGerman Language Skills (C1 Level)
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead Channel DevelopmentA/B TestingCPL AnalysisCPA AnalysisROAS AnalysisTag ManagementAttribution ModelsMarketing AutomationCRM Systems
Soft Skills
Analytical ApproachCollaboration
Tools & Technologies
Google AdsLinkedIn AdsMeta AdsWeb Analytics
Industry Keywords
Performance MarketingAdvertising CampaignsCross-Channel BudgetsCampaign MessagingCreativesAd Copy
About the role
Key responsibilities & impact- Build and further develop new lead channels
- Test and scale new advertising formats
- Manage operations, optimize, and continuously report on paid advertising campaigns
- Manage cross-channel budgets and monitor CPL, CPA, and ROAS
- Conceptualize and technically implement landing pages in collaboration with Content, Design, and Development
- Conduct continuous A/B testing to optimize conversions
- Build, maintain, and further develop the tracking setup
- Implement conversion tracking, attribution, and tag management in coordination with Web Analytics/Tech
- Collaborate with the Content team on campaign messaging, creatives, and ad copy
- Monitor new channels and platforms and develop specific recommendations for action
Requirements
What you’ll need- Several years of professional experience in performance marketing, with at least 3 years of experience
- Hands-on experience with Google Ads, LinkedIn Ads, and Meta Ads
- Proven experience building new lead channels
- Willingness and ability to identify, test, and further develop new channels
- Strong technical understanding of analytics and tracking, such as tag management, conversion tracking, and attribution models
- Analytical and data-driven approach to work
- Confident interpretation of CPL, CPA, ROAS, CTR, and other key performance metrics
- Understanding of the intersection between performance marketing and content
- Experience with marketing automation and CRM systems
- German language skills at least at C1 level
- Good written and spoken English
- Application including a cover letter, CV, relevant references or certificates, and salary expectations
Benefits
Comp & perks- 27 days of annual leave
- Hybrid working model with three fixed days in the office per week
- Modern office near Berlin Central Station
- Flat hierarchies and a close-knit company culture
- Room for initiative and personal development
- Subsidy for an Urban Sports membership, BVG/Deutschlandticket, or Givve Card
- Participation in the Corporate Benefits program
- Free fruit, vegetables, and drinks
- Muesli bar and VERBI refrigerator
- Monthly VERBI breakfast and lunch, plus after-work events
- Team events and company celebrations
- Spacious kitchen, balcony, and rooftop terrace
- Onboarding program and a VERBI buddy
- Exciting responsibilities and an open ear for new, creative ideas and approaches