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Verity Group

Mid-Level UX Writer

Verity Group

. Optimize the customer journey and experience across automated communication channels, with a focus on WhatsApp and chatbots.

Posted 10/3/2026full-timeSão Paulo • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Conversational Design, focusing on optimizing customer journeys through automated communication channels like WhatsApp and chatbots. Proficient in data tagging, journey mapping, and utilizing tools such as Figma and Miro to enhance user experience and drive conversion.

Highest-signal resume keywords
Conversational DesignJourney MappingData TaggingChatbot PlatformsAgile Methodologies

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Conversational DesignJourney MappingData TaggingChatbot PlatformsWhatsApp Business APIPrototypingUX ResearchAgile MethodologiesService BlueprintsComplex Flows
Soft Skills
Customer-Focused MindsetStrong CommunicationRelationship-BuildingNegotiation SkillsResilience
Tools & Technologies
FigmaMiroWhatsApp FlowsIVR Systems
Industry Keywords
Customer JourneyAutomated CommunicationData InstrumentationUser ExperienceCustomer Satisfaction

About the role

Key responsibilities & impact
  • Optimize the customer journey and experience across automated communication channels, with a focus on WhatsApp and chatbots.
  • Develop a deeper understanding of business processes and flows.
  • Ensure the traceability and measurement of the entire experience through data tagging and instrumentation throughout the customer journey.
  • Act as the guardian of the customer experience.
  • Turn data into insights.
  • Design more efficient and intuitive flows that drive greater satisfaction and conversion.

Requirements

What you’ll need
  • Experience in Conversational Design, including chatbots, IVR systems, and WhatsApp.
  • Strong command of journey mapping, service blueprints, and highly complex flows.
  • Experience with data tagging and instrumentation for metric measurement.
  • Knowledge of prototyping and testing using Figma, Miro, or similar tools.
  • Familiarity with chatbot platforms and WhatsApp Business APIs, such as WhatsApp Flows.
  • Ability to conduct qualitative and quantitative UX research.
  • Experience with agile methodologies, such as Scrum/Kanban, working with Product Owners and engineers.
  • Empathy and a customer-focused mindset.
  • Strong communication and relationship-building skills with technical and business stakeholders.
  • Negotiation and persuasion skills.
  • Resilience and adaptability.
  • Strong organizational skills for documenting and managing conversational flows and customer journeys.
  • Leadership and proactivity in conducting research and proposing solutions.
  • Availability to work onsite one day per week in Barra Funda, São Paulo.
  • Experience with chatbot platforms and WhatsApp Business APIs, such as WhatsApp Flows.

Benefits

Comp & perks
  • Meal voucher
  • Food allowance
  • Home office allowance
  • Health insurance
  • Dental insurance
  • Life insurance
  • Birthday day off
  • TotalPass / Wellhub
  • Boon Saúde app
  • Discount partnerships
  • Discounts at partner businesses and educational institutions
  • Welcome kit
  • Onboarding program
  • Verity Learning
  • Verity Break
  • #VerityComVocê
  • Access to professional development courses
  • Great Place to Work-certified workplace