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VF Corporation

Field Service Representative

VF Corporation

. Activate the Altra brand across the Virginia territory through authentic connections, activations, and hands-on support .

Posted 10/2/2026full-timeRemote • Virginia • United StatesJunior💰 $52,000 - $65,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building retail relationships and executing marketing strategies to enhance brand presence and community engagement. Proficient in delivering product education and managing field operations effectively.

Highest-signal resume keywords
Specialty Retail ExperienceMarketing ExperienceTechnical Footwear SalesStrong Communication SkillsTime Management Skills

ATS Keywords

Tailor your resume
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Product EducationMerchandising ActivationsField ReportingSales Floor SupportCommunity Engagement
Soft Skills
OrganizationProactive MindsetSelf-StarterRelationship Building
Industry Keywords
Altra ProductsRunning CommunityOutdoor IndustryConsumer BehaviorMarket Trends

About the role

Key responsibilities & impact
  • Activate the Altra brand across the Virginia territory through authentic connections, activations, and hands-on support
  • Build relationships with retailers through in-person visits, demos, and sales floor support
  • Deliver product education to retail staff and consumers
  • Create excitement through local partnerships, run clubs, events, and community engagement
  • Execute merchandising and promotional activations
  • Represent Altra at local and select national races, events, and expos
  • Partner with Sales Representatives and cross-functional teams on go-to-market plans
  • Share insights on product feedback, consumer behavior, and market trends
  • Maintain field reporting and manage field assets, travel, and expenses
  • Grow retail relationships, brand presence, community engagement, and territory performance

Requirements

What you’ll need
  • 1+ year of specialty retail experience (run or outdoor preferred)
  • 2+ years in marketing, sales, or a customer-facing field role
  • Experience fitting and selling technical footwear
  • Strong communication, organization, and time management skills
  • Ability to work independently while staying connected to a broader team
  • Proactive, self-starter mindset with a passion for the running and outdoor community
  • Familiarity with Altra products is a plus
  • Ability to live in the greater Richmond/Washington, D.C. area is stated as helpful for the remote role

Benefits

Comp & perks
  • Additional compensation awards may include an annual incentive plan, sales incentive, or commission potential
  • Benefits programs offered through VF Corporation, including medical plans
  • Reasonable accommodations during the application process for qualified individuals
  • Equal employment opportunity protections
  • Fair consideration for applicants with arrest and conviction records