Field Service Representative

VF Corporation

. Activate the Altra brand across the Virginia territory through authentic connections, thoughtful activations, and hands-on support .

Posted 10/2/2026full-timeRemote • Virginia • United StatesJuniorMid-Level💰 $52,000 - $65,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building relationships with retailers and executing marketing strategies to enhance brand presence in the Virginia territory. Proficient in delivering product education and managing community engagement initiatives.

Highest-signal resume keywords

Specialty Retail ExperienceMarketing ExperienceTechnical Footwear SalesStrong Communication SkillsTime Management Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Product EducationMerchandisingPromotional ActivationsField ReportingSales Support

Soft Skills

OrganizationProactive MindsetSelf-StarterIndependent Work

Industry Keywords

Altra ProductsRunning CommunityOutdoor CommunityRetail AdvocacyCommunity Engagement

About the role

Key responsibilities & impact

Activate the Altra brand across the Virginia territory through authentic connections, thoughtful activations, and hands-on support
Build relationships with retailers through in-person visits, demos, and sales floor support
Deliver product education to retail staff and consumers
Create excitement through local partnerships, run clubs, events, and community engagement
Execute merchandising and promotional activations
Represent Altra at local and select national races, events, and expos
Partner with Sales Representatives and cross-functional teams on go-to-market plans
Share product feedback, consumer behavior, and market trend insights
Maintain field reporting and manage field assets, travel, and expenses
Grow relationships and brand presence in the Virginia territory
Support retailer advocacy, community engagement, territory performance, and service-plan execution

Requirements

What you’ll need

1+ year of specialty retail experience (run or outdoor preferred)
2+ years in marketing, sales, or a customer-facing field role
Experience fitting and selling technical footwear
Strong communication, organization, and time management skills
Ability to work independently while staying connected to a broader team
A proactive, self-starter mindset with a passion for the running and outdoor community
Familiarity with Altra products is a plus
Living in the greater Richmond/Washington, D.C. area will help maintain connection to the territory

Benefits

Comp & perks

Additional compensation awards may include an annual incentive plan, sales incentive, or commission potential
Benefits programs, including medical plan options
Reasonable accommodations during the application process