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Communications Strategies and Metrics Analyst
Viderity Inc.. Develop communication strategies and products aligned with NSF's mission and national priorities .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in developing communication strategies and metrics for science-focused organizations, with a strong emphasis on data analysis, audience engagement, and performance evaluation. Proficient in creating reports and visualizations that inform decision-making and enhance outreach effectiveness.
Highest-signal resume keywords
Communication Strategy DevelopmentMetrics Development and AnalysisDigital Engagement Campaign EvaluationDashboard and Data Visualization CreationWeb Analytics Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Communication StrategyMetrics DevelopmentCampaign EvaluationData AnalysisPerformance MeasurementReport CreationAudience EngagementDigital AnalyticsKPI TrackingROI Analysis
Tools & Technologies
ExcelSQLTableauPower BIGoogle AnalyticsAdobe AnalyticsLooker Studio
Industry Keywords
Science-Focused OrganizationsDigital EngagementAudience FeedbackPerformance MeasuresStakeholder Engagement
Tech Stack
Tools & technologiesSQLTableau
About the role
Key responsibilities & impact- Develop communication strategies and products aligned with NSF's mission and national priorities
- Create audience-specific communication and engagement plans that include metrics
- Support integrated strategies coordinating written, digital, and multimedia products
- Evaluate and refine campaigns using audience feedback and performance measures
- Collect, track, and analyze data on events, web campaigns, social media engagement, press coverage, and outreach activities
- Measure attitudes and actions among policymakers, Congress, the public, industry, scientific and education communities, media, and other stakeholders
- Evaluate communication plans, digital engagement campaigns, projects, and products
- Draft evaluation results in clear report formats for leadership
- Compile, analyze, and report the status of campaigns and projects
- Analyze digital engagement policies, processes, and procedures, and recommend performance measurement goals and best practices
- Analyze performance data across digital platforms to inform decision making, grow audiences, and increase engagement
- Prepare reports, dashboards, and visualizations summarizing KPIs, trends, and insights
- Collaborate with writers, editors, and digital media staff so metrics inform content and campaign design
- Maintain awareness of best practices in digital analytics, media monitoring, and performance evaluation
Requirements
What you’ll need- Minimum 8 years of professional experience developing communication strategies and products for science-focused organizations
- Minimum 8 years of professional experience developing metrics for communication plans and analyzing impact and ROI on outreach for science-focused organizations
- Experience evaluating and refining communications campaigns using audience feedback and performance measures
- Experience building reports, dashboards, and data visualizations using tools such as Excel, SQL, Tableau, or Power BI (preferred)
- Experience with hands-on KPI dashboard/report creation using Tableau, Power BI, or Looker Studio
- Hands-on experience with web analytics tools such as Google Analytics or Adobe Analytics
- Must be able to start around December 1 after background checks are completed
- U.S. citizenship question included in application requirements
Benefits
Comp & perks- Competitive annual salary (commensurate with experience)
- Fully remote role
- Occasional on-site attendance in Alexandria, VA for events such as all-hands meetings