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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product category management, financial analysis, and market research, with a strong focus on innovation and brand development in the food industry. Proficient in utilizing market intelligence tools to drive strategic insights and achieve business results.
Highest-signal resume keywords
Product DevelopmentP&L ManagementMarket ResearchInnovation ProjectsFinancial Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product ExperienceFinancial AnalysisMarket IntelligenceBrand PositioningStrategic Planning
Soft Skills
CommunicationLeadershipAnalytical Thinking
Tools & Technologies
NielsenKantarScanntechNeogridMintelEuromonitorMicrosoft Office
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in Business AdministrationBachelor’s Degree in Economics
Industry Keywords
Food IndustryProduct Line PerformanceMarketing PlanningInnovationCustomer Service
About the role
Key responsibilities & impact- Manage the cheese category, focusing on product development and brand strengthening
- Support Marketing planning
- Track product line performance and generate strategic insights
- Contribute to innovation projects and the achievement of business results
- Support product category management and help implement strategic planning
- Support the Marketing plan for product categories and the brand
- Monitor the performance of each product line, analyzing sell-in, sell-out, pricing, inventory, distribution, product mix, financial results, and the competitive landscape, proposing actions as needed
- Monitor product P&L and implement the actions required to achieve financial targets
- Support the development of communication campaigns, as well as Public Relations and Customer Service activities
- Lead and manage innovation projects
- Prepare monthly results reports for the Executive Board
- Ensure the brand positioning is executed correctly
- Develop packaging and conduct market research
- Analyze the market using tools such as Nielsen, Kantar, Scanntech, Neogrid, Mintel, and Euromonitor
Requirements
What you’ll need- Bachelor’s degree in Marketing, Advertising, Business Administration, Economics, or a related field
- Previous product experience required
- Experience in the food industry is a plus
- Previous experience with innovation projects
- Knowledge of P&L and product financial analysis
- Advanced proficiency in Microsoft Office
- Knowledge of Nielsen and market intelligence tools
- Location: Barra Funda, São Paulo, SP
- Work model: Hybrid, with 1 day working from home and 4 days working in the office
Benefits
Comp & perks- Health insurance
- Dental insurance
- Pharmacy benefit
- Life insurance
- Meal allowance
- Food allowance
- Employee product discount
- Wellhub
- Telemedicine
