B2B Outreach, Lead Generation Specialist

Virtual Colleague Philippines

. Research and identify relevant B2B prospects and potential clients .

Posted 9/21/2026part-timeRemote • CanadaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B lead generation and prospecting, with a strong focus on personalized outreach and appointment setting. Proficient in utilizing LinkedIn and AI-powered tools to identify and engage decision-makers effectively.

Highest-signal resume keywords

B2B Lead GenerationLinkedIn ProspectingAppointment SettingProspect ResearchCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead GenerationProspectingOutreachAppointment SettingResearchDecision-Maker IdentificationFollow-UpAttention to DetailOrganizationResults-Oriented

Soft Skills

Professional CommunicationIndependenceAdaptability

Tools & Technologies

Claude AIClaySales ToolsProspecting ToolsSales-Enabling Tools

Industry Keywords

B2B SalesSaaSTechnologyConsultingProfessional Services

About the role

Key responsibilities & impact

Research and identify relevant B2B prospects and potential clients
Build and maintain prospect lists based on the client’s target market and Ideal Customer Profile (ICP)
Identify relevant decision-makers within target companies
Conduct prospect research and gather information for personalized outreach
Maintain accurate prospect information and outreach records
Conduct consistent LinkedIn prospecting and outreach
Send connection requests and relevant follow-up messages
Personalize outreach based on prospect and company information
Monitor responses and identify prospects showing buying interest
Move qualified or interested prospects toward scheduled discovery or consultation calls
Qualify prospects based on the client’s defined criteria
Respond professionally to initial prospect inquiries
Coordinate with the client when prospects demonstrate interest
Schedule qualified appointments directly onto the client’s calendar
Ensure appointments are properly documented and communicated
Track outreach activity, responses, interested prospects, appointments, and agreed metrics
Provide regular updates on outreach activity and results
Prioritize high-value activities within the weekly hour limit
Use Claude AI and other client-provided prospecting or research tools as applicable
Maintain timely and professional communication via email and WhatsApp

Requirements

What you’ll need

Previous experience in B2B lead generation, prospecting, outreach, or appointment setting
Strong LinkedIn prospecting and outreach experience
Understanding of B2B sales and lead-generation processes
Ability to research companies, identify relevant prospects, and locate decision-makers
Strong written English communication skills
Ability to write clear, professional, and personalized outreach messages
Comfortable communicating with B2B professionals and business decision-makers
Strong attention to detail and organization
Ability to work independently with minimal supervision
Comfortable using technology and learning new sales/AI tools
Ability to understand and follow an ICP and prospecting strategy
Results-oriented and consistent with follow-ups
Experience with B2B SaaS, AI, technology, consulting, or professional services companies preferred
Experience with LinkedIn-based outbound campaigns preferred
Experience with appointment setting for consultants, CROs, sales leaders, or B2B service providers preferred
Familiarity with AI-powered prospecting and sales-enablement tools preferred
Experience using Clay or similar prospecting/enrichment platforms preferred
Ability to accommodate the client’s preferred time zone and availability
Ability to work within the agreed maximum of 10 hours per week

Benefits

Comp & perks

Part-time engagement of up to 10 hours/week
Flexible schedule aligned to the client’s preferred time zone and availability
Remote position
Opportunity to work with AI-powered prospecting and research tools
Professional development through learning the client’s GTM strategy, ICP, messaging, and qualification criteria