Lead Generation, LinkedIn Outreach, Partnership Development

Virtual Colleague Philippines

. Manage and execute LinkedIn outreach campaigns using Shannon’s existing LinkedIn account .

Posted 10/7/2026part-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in LinkedIn outreach and lead generation, with strong research and organizational skills to manage large lead lists and maintain accurate prospect records. Proficient in professional communication across multiple platforms, including email, Facebook, and Instagram, while adhering to established outreach methodologies.

Highest-signal resume keywords

LinkedIn OutreachLead GenerationLinkedIn Sales NavigatorEmail OutreachSocial Media Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead GenerationLinkedIn OutreachEmail OutreachResearch SkillsOrganizational SkillsTime ManagementDecision-Maker IdentificationHigh-Volume Outreach ManagementConfidential Information HandlingCommunity Management

Soft Skills

Professional CommunicationPersonable CommunicationAttention to DetailIndependenceFeedback Implementation

Tools & Technologies

LinkedIn Sales NavigatorChatGPTCRM SystemsSocial Media Platforms

Industry Keywords

B2B Lead GenerationEducation OutreachHealthcare OutreachNonprofit OutreachCorporate Partnership OutreachFortune 500 CompaniesC-Level Executive Targeting

About the role

Key responsibilities & impact

Manage and execute LinkedIn outreach campaigns using Shannon’s existing LinkedIn account
Work with existing LinkedIn connections and prospect lists
Research and identify relevant decision-makers and potential prospects
Target schools, school systems, children’s hospitals, nonprofits, corporate sponsors, Fortune 500 companies, and other relevant organizations
Prioritize C-level executives, senior decision-makers, administrators, education leaders, hospital decision-makers, and partnership contacts
Send connection requests and personalized outreach messages
Follow Marc’s approved outreach methodology, messaging structure, scripts, and engagement approach
Monitor responses, conduct follow-ups, and escalate qualified or interested prospects to Shannon
Research organizations, find relevant LinkedIn profiles, and locate professional contact information when appropriate
Organize and segment lead lists by organization, role, priority, or campaign
Send professional and personalized emails to qualified prospects
Monitor and respond to Facebook messages and Instagram direct messages
Identify potential business opportunities and escalate important, sensitive, or sales-related conversations
Maintain accurate prospect records, lead statuses, follow-up requirements, conversations, and next steps
Coordinate lead handoffs and avoid duplicate outreach between the two VAs
Identify interested prospects and help schedule qualified meetings or conversations
Provide Shannon with relevant prospect information before meetings and maintain follow-up afterward
Represent Shannon professionally and protect her personal/professional brand
Maintain confidentiality when accessing accounts, messages, lead lists, and business information
Provide regular reports on outreach activity, responses, interested prospects, qualified opportunities, and challenges
Communicate with VCP Operations and apply feedback promptly

Requirements

What you’ll need

Proven experience in LinkedIn outreach and lead generation
Strong understanding of professional LinkedIn communication
Experience with LinkedIn Sales Navigator is strongly preferred
Strong Facebook and Instagram skills
Particularly strong ability to manage and respond to Instagram DMs
Excellent written English
Professional and personable communication style
Strong research skills
Ability to identify decision-makers and relevant contacts
Strong organizational and time-management skills
Ability to manage large lead lists accurately
Experience with email outreach
Comfortable working with scripts while still personalizing communication naturally
Comfortable using ChatGPT and other AI tools to support research and messaging
Able to follow an established outreach methodology
Able to receive feedback and quickly implement corrections
Able to work independently while maintaining consistent communication with the client/VCP team
Comfortable handling confidential business information and social-media accounts
Strong attention to detail
Previous experience in B2B lead generation preferred
Experience with education, healthcare, nonprofit, corporate partnership, or sponsorship outreach preferred
Experience targeting C-level executives preferred
Experience working with Fortune 500 companies or enterprise prospects preferred
Experience managing high-volume LinkedIn outreach preferred
Experience with social-media community/inbox management preferred
Experience supporting an entrepreneur, founder, consultant, or business owner preferred
Experience with CRM or lead-management systems preferred
Previous experience following a structured outreach methodology preferred
Ability to work efficiently as part of a two-VA team

Benefits

Comp & perks

Remote work arrangement
Training on Marc’s outreach methodology provided by VCP and Marc
Coaching, feedback, and corrections from Marc, Shannon, and VCP Operations
Use of client-provided lead lists, scripts, messaging templates, and guidance
Access to LinkedIn Sales Navigator or equivalent prospecting capability
Use of ChatGPT and other AI tools to support research and messaging