Lead Generation, Outreach Specialist

Virtual Colleague Philippines

. Execute LinkedIn lead generation and prospecting activities based on the established sales methodology .

Posted 9/24/2026part-timeRemote • Florida • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in LinkedIn lead generation and prospecting, utilizing tools like LinkedIn Sales Navigator and GoHighLevel to effectively engage and convert prospects. Strong written communication skills and attention to detail are essential for crafting personalized outreach and managing customer interactions.

Highest-signal resume keywords

LinkedIn Lead GenerationLinkedIn Sales NavigatorGoHighLevel ExperienceSales OutreachProfessional Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead GenerationProspectingSales MethodologyOnline ResearchCRM SystemsSales AutomationCustomer CommunicationData ManagementFollow-Up StrategiesCustomer Journey Improvement

Soft Skills

Attention to DetailSelf-MotivatedOrganizedReliableCreative Communication

Tools & Technologies

LinkedInLinkedIn Sales NavigatorGoHighLevelCRM Systems

Industry Keywords

Healthcare SalesMedspa SalesAesthetics SalesDigital ProductsOnline Courses

About the role

Key responsibilities & impact

Execute LinkedIn lead generation and prospecting activities based on the established sales methodology
Research and identify qualified prospects and target audiences
Use LinkedIn and LinkedIn Sales Navigator to find, connect with, and engage potential prospects
Write and send personalized connection requests, messages, follow-ups, and other prospect communications
Engage prospects in an interesting, natural, persuasive manner aligned with the client's brand voice
Create curiosity and excitement around the client's offerings through written communication
Help move qualified prospects toward booking a call with the CEO or purchasing products/services
Monitor and manage prospect responses and conversations
Support promotion and sales outreach of online courses, tools, and related offerings
Work from the client’s LinkedIn profile/account when required and appropriate
Recognize buying signals, questions, objections, and follow-up opportunities
Escalate qualified or interested prospects to the CEO or appropriate team member
Maintain accurate prospect and outreach records in appropriate systems
Continuously improve messaging based on prospect responses, engagement, and feedback
Engage with prospects through LinkedIn, email, and text as appropriate
Respond to prospect questions and continue conversations using established guidelines
Help prospects understand the value and relevance of the client's offerings
Review messages, campaigns, funnels, forms, and customer touchpoints from the customer’s perspective
Identify opportunities to improve the customer journey
Provide feedback on messaging, processes, and customer experiences
Balance creative communication and sales engagement with precise backend technical work

Requirements

What you’ll need

Previous experience in lead generation, LinkedIn prospecting, sales outreach, or appointment setting
Hands-on experience using LinkedIn for prospect research, connection building, and outreach
Experience with LinkedIn Sales Navigator
Strong written English and professional communication skills
Ability to conduct online research and identify relevant prospects
Strong attention to detail and ability to follow established processes
Comfortable communicating professionally with prospective customers
Ability to learn and consistently follow a defined sales methodology
Self-motivated, organized, reliable, and able to work independently
Hands-on experience with GoHighLevel (GHL) is required
Experience supporting sales of online courses, digital products, professional services, or similar offerings preferred
Experience with CRM systems and sales automation preferred
Experience integrating or managing lead information between LinkedIn and GoHighLevel preferred
Experience in the healthcare, medspa, aesthetics sales, or related industries preferred
In-depth understanding of GoHighLevel-related processes and workflows preferred
Experience handling inbound inquiries and customer/prospect communications preferred
Ability and willingness to grow into a broader sales, administrative, or technical support role over time
Above-average written and verbal English skills
Interest in AI and learning how AI can improve business processes, automation, communication, and customer experiences

Benefits

Comp & perks

Training on the specific prospecting and sales methodology from the client’s designated sales team
Potential to expand into CRM management, GoHighLevel, sales support, and other administrative/technical responsibilities
Long-term role and growth opportunities alongside the business