Social Media Manager – Recruitment, HR Industry

Virtual Colleague Philippines

. Manage and maintain the company’s LinkedIn presence, with some support for Instagram .

Posted 10/8/2026part-timeRemote • AustraliaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in social media management, particularly on LinkedIn, with strong skills in content creation, copywriting, and visual design. Capable of developing engaging content strategies while maintaining brand consistency and exploring innovative formats.

Highest-signal resume keywords

Social Media ManagementContent CreationCopywritingVisual DesignCanva Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content Calendar ManagementEngaging Content CreationVideo EditingBrand ConsistencyResearch Competitors

Soft Skills

ProactiveAttention to DetailCollaborativeApproachable PersonalityIndependent Work

Tools & Technologies

CanvaCapCutAI Proficiency

Industry Keywords

B2BRecruitmentHRProfessional ServicesAgency Environments

About the role

Key responsibilities & impact

Manage and maintain the company’s LinkedIn presence, with some support for Instagram
Develop and maintain a consistent social media content calendar
Create posts about recruitment and hiring trends, current job opportunities, recruitment insights, blogs, educational content, company updates, milestones, birthdays, employer brand content, and related events
Write engaging captions and supporting social media copy
Design high-quality graphics and visual content
Explore video, motion graphics, and other engaging formats
Schedule posts and maintain a regular publishing cadence
Review existing content and improve the quality, creativity, and consistency of the brand’s social media presence
Research competitors and industry trends and bring new content ideas to the team
Recommend new approaches, formats, and campaigns proactively
Collaborate with directors through regular check-ins to align content with business priorities
Potentially post on individual team members’ LinkedIn accounts
Potentially engage with the community and respond to comments and direct messages
Potentially create marketing collateral and support website and broader brand/marketing activities
Potentially create additional HR-related content

Requirements

What you’ll need

Proven experience in social media management, particularly LinkedIn
Experience creating content for B2B, recruitment, HR, professional services, or agency environments is highly desirable
Strong copywriting and content creation skills
Strong visual design and an eye for branding
Experience developing and managing social media content calendars
Ability to create engaging and varied content across graphics, written posts, blogs, and ideally video/motion content
Strong understanding of LinkedIn content and engagement best practices
Ability to independently generate and pitch new ideas
Proactive and comfortable researching competitors and identifying opportunities
Ability to maintain brand consistency while introducing fresh and modern creative concepts
Strong attention to detail and commitment to consistent posting
Comfortable working independently with minimal supervision
Informal, approachable personality suited to a friendly and collaborative team environment
Ability to balance the company’s established heritage with a bold, contemporary approach
Canva experience/tool knowledge required or preferred
CapCut experience preferred for video editing
Candidates may use alternative tools if they demonstrate they are better suited to the role
AI proficiency is welcome for content ideation, copywriting, video creation, or other marketing activities while maintaining quality and authenticity
Portfolio showcasing previous social media work
Availability during Australian business hours for approximately one regular weekly check-in
Must review LinkedIn content of client competitors such as Who In The Zoo and The Talent Mill
Shortlisted candidates may be asked to complete a trial task creating 1–2 sample LinkedIn posts and captions based on a provided brief

Benefits

Comp & perks

Flexible part-time schedule
Work does not need to match Australian working hours for day-to-day execution
Approximately one regular weekly check-in, with the possibility of an additional check-in when required
Opportunity to support and modernize an established Australian recruitment and HR business
Potential future scope across team members’ LinkedIn accounts, community engagement, marketing collateral, website, broader brand/marketing support, and additional HR-related content