Social Media Marketing – Administrative Virtual Assistant

Virtual Colleague Philippines

. Review and customize pre-scheduled social media posts generated by the client's Cruise Planners system .

Posted 11/6/2026part-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in social media management, content customization, and basic graphic design, with a strong focus on client communication and follow-up. Proficient in video editing and creating engaging promotional materials to enhance brand visibility.

Highest-signal resume keywords

Social Media ManagementContent CustomizationGraphic Design SkillsVideo Editing ExperienceClient Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media ManagementContent CustomizationGraphic DesignVideo EditingPromotional Material CreationDigital MarketingAttention to DetailOrganizational SkillsTime ManagementClient Follow-Up

Soft Skills

Written CommunicationProactive ApproachAbility to Work IndependentlyStrong Attention to DetailGood Organizational Skills

Tools & Technologies

SOCI / Cruise Planners Social Media SystemCPMax CRMCanvaCapCutEmail Platforms

Industry Keywords

Travel Industry ExperienceDigital Promotional CampaignsMarketing FlyersPromotional GraphicsSocial Media Marketing

About the role

Key responsibilities & impact

Review and customize pre-scheduled social media posts generated by the client's Cruise Planners system
Personalize generic or franchise-wide content to reflect the client's brand, personality, experiences, and marketing approach
Edit captions, descriptions, and messaging before publication
Maintain a consistent and engaging social media presence
Review scheduled content and identify opportunities to improve relevance and engagement
Create social media content, promotional materials, flyers, promotional graphics, and digital marketing materials
Design promotional content for travel packages, destinations, cruises, and other travel offerings
Repurpose existing travel videos into social media content
Edit short-form travel videos with text, captions, and visual elements
Suggest content approaches, promotional concepts, and ways to improve online visibility
Send follow-up emails and messages to existing and prospective clients using authorized systems
Prepare personalized check-in emails and identify clients requiring additional follow-up
Organize client follow-up activities and ensure communications are completed
Provide administrative assistance as business needs evolve
Organize marketing materials and content resources
Identify opportunities to streamline repetitive marketing and administrative tasks
Recommend improvements supporting business growth
Communicate proactively about tasks, deadlines, and progress

Requirements

What you’ll need

Good written English communication skills
Experience or demonstrated ability in social media management and content customization
Basic graphic design skills for marketing flyers and promotional materials
Familiarity with video editing or ability to repurpose existing videos into engaging social media content
Strong attention to detail and ability to personalize generic content
Good organizational and time management skills
Ability to follow instructions and work independently
Proactive approach to identifying tasks and suggesting improvements
Strong written communication skills for preparing client follow-up emails
Willingness and ability to learn and work with the client's existing systems
Experience with SOCI / Cruise Planners Social Media System, CPMax CRM, and email platform is required for the role's existing workflows
Experience with Canva or similar graphic design software is preferred
Experience with CapCut or similar video editing software is preferred
Previous experience as a Social Media VA, Marketing VA, or Administrative VA is preferred
Travel industry experience is advantageous but not required
Familiarity with social media marketing and digital promotional campaigns is preferred
Experience creating promotional graphics, flyers, and marketing materials is preferred
Basic video editing experience is preferred
Experience handling client follow-ups and customer relationship management is preferred

Benefits

Comp & perks

Part-time, flexible working arrangement
Minimum commitment of 10 hours per week to start
Potential for hours to increase as the business grows
No strict requirement to match the client's time zone
Remote work
Primarily email-based communication