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Vital Farms

Senior Manager, Trade Finance

Vital Farms

. Lead trade promotion management and optimization efforts .

Posted 11/10/2026full-timeRemote • United StatesSenior💰 $130,000 - $150,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Trade Promotion Management and Optimization, with a strong focus on team leadership, sales reporting, and KPI metrics. Proficient in managing trade management processes and systems, ensuring alignment with organizational goals and effective communication.

Highest-signal resume keywords
Trade Promotion ManagementTeam LeadershipBlacksmith TPMPower BISales Reporting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Trade ManagementPromotional ForecastingROI AnalysisBudget Gap AnalysisKPI MetricsSales AnalysisDeduction ResolutionVolume PlanningStandard Operating ProceduresProblem-Solving
Soft Skills
Excellent CommunicationWell-OrganizedTeam PlayerHigh DedicationAbility to Work Independently
Tools & Technologies
Power BIBlacksmithMS OfficeExcelSpinsIRICircanaNielsen
Industry Keywords
CPGTrade ManagementSales PromotionCustomer PortalsEthical FoodNutritious Brands

Tech Stack

Tools & technologies
ERP

About the role

Key responsibilities & impact
  • Lead trade promotion management and optimization efforts
  • Manage and develop a team of two direct reports
  • Guide the sales crew through all stages of the Trade Management process
  • Coordinate and maintain Blacksmith TPM and TPO systems for assigned customers
  • Guide sales on TPO scenario planning, promotional forecasting, promotion structure, and ROI
  • Conduct monthly trade reviews with Account Managers
  • Enforce best-in-class trade management recommendations and standards
  • Partner with Accounting on deduction resolution and research, closing deductions within 90 days
  • Release and close fully actualized promotions in TPM
  • Support annual revenue and trade bottoms-up planning, including revenue and budget gap analysis to AOP
  • Create and maintain sales reporting and trade management KPI metrics
  • Report incremental volume plans to Demand Planning and present plan details during Demand Reviews
  • Track committed promotions for approval and approve promotions for assigned customers
  • Manage post-event analysis in Power BI and present findings during Sales reviews
  • Set objectives, provide feedback, and ensure team alignment with organizational priorities
  • Serve as subject matter expert and escalation point for complex trade management issues
  • Assist with customer setups, OI validation in the ERP system, and consumption-actual uploads
  • Maintain accurate direct/indirect tables
  • Ensure volume plans are complete and updated for item introductions or discontinuations
  • Establish and communicate standard operating procedures
  • Suggest and test future TPM enhancements
  • Report to the Sr. Director, Commercial & Trade Finance

Requirements

What you’ll need
  • 6+ years in a CPG trade promotion management or related role
  • At least 2 years in a people leadership position
  • BS/BA in Business Administration, Finance, or related field required
  • Experience in Blacksmith, PowerBI, Spins, IRI, Circana, Nielsen, and customer portals is a plus
  • 10–20% travel is required for team meetings, company training, onboarding trips and events
  • MS Office skills with advanced Excel skills
  • Well-organized and responsible with an aptitude in problem-solving
  • Excellent verbal and written communication skills
  • Proven experience in sales; sales analyst experience in related roles is a plus
  • Ability to work comfortably under minimal direct supervision
  • Passion for ethical and nutritious food and purpose-driven brands
  • High tolerance for monthly deadlines
  • Team player with a high level of dedication

Benefits

Comp & perks
  • Medical, Dental, and Vision benefits
  • Paid Parental Leave
  • 401(k) + 3% Contribution from Day 1
  • Free eggs
  • Friends and family discounts
  • Fun team SWAG
  • Professional development opportunities
  • Remote work environment
  • Competitive pay