Senior Account Executive, West Coast

Vivid Machines

. Own the full sales cycle with large apple, pear and cherry growers, packers and vineyard management companies, from prospecting through close, expansion and renewal .

Posted 11/4/2026full-timeUnited StatesSenior💰 $110,000 - $150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B sales within the agricultural sector, focusing on building strong customer relationships and managing sales pipelines. Proficient in converting prospects into long-term contracts while leveraging technical product knowledge to meet customer needs.

Highest-signal resume keywords

B2B Sales ExperienceClosing Enterprise DealsCRM ProficiencyAgtech Sales ExperienceSpanish Language Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Cycle ManagementPipeline DevelopmentNegotiation SkillsTechnical Product ExplanationRevenue Target Achievement

Soft Skills

Relationship ManagementCustomer Feedback IntegrationDiscovery Skills

Tools & Technologies

HubSpotCRM Software

Certifications & Qualifications

Valid Driver's LicenseValid Passport

Industry Keywords

Agricultural OperationsTree Fruit GrowersGrape GrowersPrecision AgricultureHorticultureCrop AdvisingOrchard ManagementVineyard Management

About the role

Key responsibilities & impact

Own the full sales cycle with large apple, pear and cherry growers, packers and vineyard management companies, from prospecting through close, expansion and renewal
Build a strong pipeline across Washington, Oregon and California, including new crops and customer segments
Convert development-year customers into paid, multi-year contracts on Vivid’s per-camera annual lease
Lead on-farm demonstrations and understand growers’ operations and priorities
Build business cases connecting orchard intelligence to crop-load targets, labor efficiency, input savings, fruit quality and yield forecasting
Meet weekly activity targets and monthly pipeline and revenue targets
Maintain accurate CRM records and reliable sales forecasts
Partner with Customer Success and field teams on transition from sale to deployment
Represent Vivid at regional trade shows and grower events
Bring customer feedback to Product and leadership to shape future products
Manage relationships with large fruit growers, packers, vineyard management companies, crop advisors and precision-equipment partners
Develop new business, convert pilots into long-term customers and expand existing accounts

Requirements

What you’ll need

7+ years of B2B sales experience
Record of closing enterprise deals with large agricultural operations
Established network among tree fruit or grape growers in the Pacific Northwest or California
Ability to develop and manage an independent territory, pipeline and calendar
Strong discovery, negotiation and closing skills
Ability to explain technical products in practical business terms
Disciplined CRM use and comfort working toward activity and revenue targets
HubSpot experience is an asset
Valid driver’s license and passport
Willingness to travel approximately 25–50% of the time
Additional valued experience selling agtech, precision agriculture solutions or farm equipment
Additional valued experience in horticulture, crop advising, or orchard or vineyard management
Education in agriculture or a related field is valued
Spanish language skills are valued

Benefits

Comp & perks

Uncapped commission on every eligible sale, with an accelerated rate above quota
Equity participation through Vivid’s stock option plan
Health and dental coverage
Paid time off
Home-office and travel expense allowance
Laptop
Trust and authority to make decisions and shape the territory
Support from leadership, Product, Customer Success and field operations
Professional learning and continuous development