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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in BI and data analysis, with a strong focus on digital marketing metrics and KPIs. Proficient in SQL, Google Analytics 4, and dashboard creation to deliver actionable insights and support strategic client discussions.
Highest-signal resume keywords
BI ExperienceSQL ProficiencyGoogle Analytics 4 KnowledgeDashboard DevelopmentData Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisSQLMetrics InterpretationKPI KnowledgeDashboard Building
Soft Skills
Strong CommunicationProactivityOrganizational SkillsCuriosityAutonomy
Tools & Technologies
Google Analytics 4Power BILooker StudioGoogle SheetsBigQuery
Industry Keywords
Digital MarketingPaid MediaConversion FunnelPerformance MetricsClient Services
Tech Stack
Tools & technologiesBigQuerySQL
About the role
Key responsibilities & impact- Transform analyses into business insights and recommendations, supporting the Media, Performance, and Client Services teams
- Support results presentations and strategic discussions directly with clients
- Ensure the consistency and reliability of metrics used in dashboards and reports
- Investigate performance fluctuations by connecting media, behavioral, and business outcome data
Requirements
What you’ll need- Experience in BI, data analysis, and digital marketing, preferably with paid media and campaign data
- Knowledge of metrics and KPIs across the different stages of the conversion funnel
- Experience using SQL to query, process, and combine data
- Experience building and maintaining dashboards
- Knowledge of Google Analytics 4 (GA4) and familiarity with digital media platforms and metrics
- Ability to interpret metrics and translate complex data into clear insights and recommendations
- Analytical, curious, and inquisitive mindset
- Proactivity, organization, autonomy, and a strong sense of ownership
- Strong communication skills and the ability to present analyses clearly and strategically
- Comfortable collaborating with Media, Performance, Business, and client teams
- Knowledge of SQL
- Knowledge of Power BI and/or Looker Studio
- Knowledge of Google Analytics 4 (GA4)
- Knowledge of Google Sheets and/or Excel
- Knowledge of BigQuery
Benefits
Comp & perks- Fully inclusive and rewarding work environment
- Career development opportunities
- Reasonable accommodations for people with disabilities during the application and recruitment process
- Hybrid work model, with teams working from the office an average of four days per week
