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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in data analysis and Business Intelligence, with a strong focus on developing and maintaining dashboards that track key performance indicators. Proficient in SQL and familiar with digital media metrics to optimize advertising spend and drive sales.
Highest-signal resume keywords
Data AnalysisSQL ProficiencyDashboard DevelopmentKnowledge of Digital Media MetricsExperience in E-Commerce
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisSQLDashboard DevelopmentPerformance Metrics AnalysisData IntegrationAnalytical AbilityBigQueryGoogle Analytics 4Power BIExcel
Soft Skills
Analytical ThinkingCollaborationCommunication
Tools & Technologies
Power BILooker StudioGoogle SheetsBigQueryGoogle Analytics 4
Industry Keywords
Retail MediaE-CommerceDigital MarketingMarketplacesPerformance Indicators
Tech Stack
Tools & technologiesBigQuerySQL
About the role
Key responsibilities & impact- Develop and maintain Retail Media dashboards and performance indicators
- Extract, process, and integrate media, campaign, product, and sales data from multiple sources
- Monitor and analyze KPIs such as spend, impressions, clicks, CPC, conversions, attributed sales, revenue, and ROAS
- Analyze performance by campaign, product, category, and other available dimensions
- Identify opportunities to optimize spend, considering campaign efficiency and commercial results
- Investigate performance fluctuations in relation to product availability, pricing, seasonality, and conversion rate
- Develop data-driven analyses and recommendations to drive sales and improve return on investment
- Partner with Media, Performance, and other teams, supporting results presentations and strategic discussions with clients
Requirements
What you’ll need- Experience in data analysis and Business Intelligence (BI)
- Experience using SQL to extract, process, and join data
- Experience building and maintaining dashboards
- Knowledge of digital media and performance metrics, such as CPC, conversions, revenue, and ROAS
- Familiarity with e-commerce, marketplace, and sales metrics
- Analytical ability to connect advertising spend with commercial results
- Knowledge of Power BI and/or Looker Studio
- Proficiency in Google Sheets and/or Excel
- Experience in e-commerce, digital marketing, marketplaces, or Retail Media
- Knowledge of BigQuery
- Familiarity with Google Analytics 4 (GA4)
Benefits
Comp & perks- Fully inclusive work environment
- Reasonable accommodations for people with disabilities
- Hybrid work model
- Career opportunities in a dynamic environment that values diversity and inclusion