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Marketing Analytics Intern
Volaris Group. Produce recurring marketing analytics reports, including quarterly LinkedIn and newsletter analyses, individual ad and campaign reviews, and annual summaries of marketing activity and results .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in marketing analytics, including report production and performance data interpretation, while effectively collaborating with cross-functional teams to drive campaign success. Proficient in utilizing marketing tools such as Salesforce, WordPress, and Google Analytics to enhance marketing initiatives.
Highest-signal resume keywords
Marketing Analytics ReportingData InterpretationSocial Media ManagementWordPress FormattingMarket Research
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing AnalyticsData AnalysisContent FormattingCampaign Effectiveness EvaluationMarket ResearchEmail MarketingPaid AdvertisingCanva Graphics CreationPivot TablesReporting
Soft Skills
Attention to DetailClear CommunicationOrganizational SkillsCuriosityCollaboration
Tools & Technologies
SalesforceWordPressGoogle AnalyticsHubSpotLinkedIn AnalyticsCanva
Industry Keywords
B2B MarketingSoftware SectorTechnology SectorMergers and AcquisitionsEvent Planning
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Produce recurring marketing analytics reports, including quarterly LinkedIn and newsletter analyses, individual ad and campaign reviews, and annual summaries of marketing activity and results
- Interpret performance data to identify trends and performance drivers, evaluate campaign effectiveness, and provide recommendations for future marketing initiatives
- Conduct market research and competitive analysis to identify industry trends and opportunities
- Assist with developing and executing social media, email, webinar, and paid advertising initiatives
- Support social media posting and create Canva graphics for LinkedIn and X in coordination with the editorial calendar
- Format content in WordPress, including multimedia and metadata
- Escalate website and WordPress issues as needed
- Organize and tag video and photo assets and consult with IT or technical experts regarding secure backups
- Collaborate with cross-functional teams to ensure brand consistency and campaign alignment
- Maintain marketing software user records and reconcile licence lists
- Assist with contract cost allocation across divisions
- Contribute to event planning and tracking, including registrations, briefing documents, seating charts, and post-event performance measurement
- Work with Salesforce, WordPress, Google Analytics, HubSpot, and LinkedIn analytics and campaign manager
Requirements
What you’ll need- Recent graduate in marketing, business, communications, or a related field
- Comfortable working with numbers and drawing practical conclusions from data
- Strong attention to detail and willingness to contribute creative ideas
- Clear written and verbal communication skills
- Ability to organize multiple priorities and meet deadlines
- Curiosity, initiative, and comfort asking questions when working through unfamiliar problems
- Ability to collaborate with colleagues across different teams
- Working knowledge of Microsoft Office (Word, Excel, PowerPoint)
- Experience with pivot tables, charts, or reporting is an asset
- Experience with Canva is an asset
- Interest in using AI tools responsibly for research, analysis, and workflow improvement
- Interest in B2B marketing, the software and technology sector, or mergers and acquisitions (M&A)
Benefits
Comp & perks- Hybrid work arrangement with 1–3 days per week in the office
- Some travel may be required, up to 10% of the time