Customer Data Analyst

Volkswagen Group

. Provide automated reports on growth performance to key stakeholders .

Posted 10/5/2026full-timeRemote • United StatesJuniorMid-Level💰 $60,800 - $109,400 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in data analysis, visualization, and reporting, with a strong focus on marketing performance metrics and insights generation. Proficient in SQL, Python, and data visualization tools like Tableau or Power BI to support data-driven decision-making.

Highest-signal resume keywords

SQL Query DevelopmentData VisualizationStatistical AnalysisMachine Learning ModelingCross-Functional Coordination

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SQLPythonStatistical AnalysisMachine LearningData ValidationData VisualizationRegression AnalysisHypothesis TestingTime Series AnalysisData Cleaning

Soft Skills

Structured Problem SolvingStrong Analytical SkillsAttention to DetailPresentation SkillsConsultative Mindset

Tools & Technologies

TableauPower BIGoogle Analytics 4Salesforce Marketing CloudSnowflakeAWS S3GitBitbucketLookerMongoDB

Industry Keywords

Marketing KPIsCustomer AcquisitionGrowth PerformanceData-Driven RecommendationsCross-Functional Processes

Tech Stack

Tools & technologies

AWSCloudMongoDBNoSQLNumpyPandasPythonScikit-LearnSQLTableau

About the role

Key responsibilities & impact

Provide automated reports on growth performance to key stakeholders
Perform deep-dive and ad-hoc analyses on marketing initiatives, campaign performance, audience behavior, and utilization data
Monitor and track marketing KPIs including CTR, CPA, ROAS, and conversion rates
Translate findings into actionable insights and optimization opportunities through reports and presentations
Build analyses and models supporting customer acquisition and growth decisions
Extract and clean data from Google Analytics 4, social media platforms, Salesforce Marketing Cloud, and Electrify America utilization data
Write, optimize, and document SQL queries
Support development of marketing/customer tables and views in database schemas
Build and maintain marketing reporting dashboards using Tableau or Power BI
Apply visualization best practices and conduct quality assurance checks for data accuracy and consistency
Work with marketing and sales teams to collect business requirements and documentation
Create concise stakeholder reports and presentations with data-driven recommendations
Collaborate cross-functionally with analysts and data engineers on analysis and data integration
Transform raw data into insights informing marketing and sales strategies and performance optimization
Travel to Reston four times per year

Requirements

What you’ll need

2-5 years of relevant experience
Undergraduate degree
Structured problem solving
Relational database programming (SQL, Python)
Business analysis and insights generation
Machine learning modeling
Statistical analysis
Data validation
Data visualization and presentation
Cross-functional coordination and a consultative mindset
Project management and scoping
Strong business sense and understanding of business analysis metrics
Strong analytical skills with attention to detail and accuracy
Statistical analysis, regression analysis, hypothesis testing, probability, correlation, and time series analysis
Supervised and unsupervised machine learning modeling
Experience with cloud data warehouses such as Snowflake
SQL query development and execution for relational databases
Tableau, Looker, or Power BI
Python, including Pandas, NumPy, and scikit-learn
Presentation skills for turning data into actionable information
Agile workflow, project scoping, timeline estimation, and process documentation
Version control tools such as Git or Bitbucket
E-Verify participation and pre-employment substance abuse testing apply
Desired: Knowledge of NoSQL databases and MongoDB query languages
Desired: Experience with AWS S3, Aurora, and DocumentDB
Desired: Experience managing and improving cross-functional processes
Desired: Experience developing and maintaining data ingestion pipelines into Snowflake
Desired: Experience retrieving data from APIs

Benefits

Comp & perks

Eligibility for annual performance bonus
Healthcare benefits
401(k), with company match
Defined contribution retirement program
Tuition reimbursement
Company lease car program
Paid time off
Up to 100% remote working