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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing marketing operations, including demand generation, email marketing, and SEO implementation, while effectively leading junior resources and collaborating with US leadership. Proficient in utilizing Zoho CRM for campaign management and analytics to drive growth and operational efficiency.
Highest-signal resume keywords
Growth Marketing OperationsZoho CRM AdministrationDemand GenerationSEO ImplementationTeam Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email MarketingSEOAnalyticsLead TrackingCampaign AttributionContent Calendar ManagementQuality ControlSOP DevelopmentAI Tools FamiliaritySupplier Outreach
Soft Skills
Strong English CommunicationIndependent WorkCollaboration
Tools & Technologies
Zoho CampaignsCRM AutomationLead Segmentation
Industry Keywords
B2BManufacturing KnowledgeGrowth Campaigns
About the role
Key responsibilities & impact- Manage India-based junior resources across content, research, marketing, and creative production
- Assign tasks, manage deadlines, conduct quality control, make hiring recommendations, and develop SOPs
- Execute demand generation, email marketing, supplier outreach support, nurturing, SEO implementation, content calendars, distribution, and reporting
- Administer Zoho CRM/Campaigns, automations, segmentation, lead tracking, funnel reporting, and campaign attribution
- Support the Mexico supplier sales representative with prospect research, lead lists, CRM follow-up, and collateral
- Introduce AI-assisted processes to improve lean-team productivity
- Partner with the Brand & Editorial Director on creative specifications and approval
- Retain responsibility for personnel and production scheduling
- Own KPIs and improve campaign delivery, growth pipeline, systems cleanliness, and operational reliability with minimal founder supervision within 90 days
Requirements
What you’ll need- Approximately 3–6+ years in growth/marketing operations
- Experience coordinating or managing others
- Hands-on CRM, email, SEO, outreach, and analytics experience
- Strong English
- Ability to work independently
- Ability to collaborate with US leadership
- Familiarity with AI tools
- Zoho, B2B, or manufacturing knowledge helpful
- India-based work location
- Applicants must submit a resume, management examples, completed growth campaigns, and compensation expectations
Benefits
Comp & perks- Measurable performance incentive potential
- Remote work arrangement
- Compensation and working hours negotiated