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Product Manager, Growth
WeightWatchers. Own the tactical execution of the acquisition testing program from hypothesis through live experiment and post-experiment readout .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing acquisition testing programs, including A/B testing and analytics setup, while collaborating with cross-functional teams to drive strategic initiatives. Proficient in product management and analytics tools to translate insights into actionable recommendations for marketing and leadership.
Highest-signal resume keywords
A/B Testing Design And ExecutionProduct Analytics Tools ProficiencyJira Project ManagementCMS ExperienceStrong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product ManagementProduct MarketingGrowth MarketingMarketing OperationsA/B TestingAnalytics SetupData AnalysisExperimentationFeature FlaggingBacklog Management
Soft Skills
Written CommunicationVerbal CommunicationPresentation Skills
Tools & Technologies
LookerAmplitudeGoogle AnalyticsOptimizelyLaunchDarklyGrowthBookStoryblokContentful
Industry Keywords
Consumer SubscriptionE-CommerceHealthWellnessHealthcare
About the role
Key responsibilities & impact- Own the tactical execution of the acquisition testing program from hypothesis through live experiment and post-experiment readout
- Maintain a prioritized, continuously running testing roadmap across landing pages and sign-up funnels
- Partner with Marketing, Design, and Engineering to move hypotheses from idea to live test within a sprint
- Own documentation, configuration, and analytics setup for high-volume testing
- Identify drop-off points across the Med+ acquisition flow, including landing page, quiz, plans, and payment
- Maintain a backlog of high-leverage fixes and experiments
- Translate product launch results into actionable recommendations for Marketing and senior leadership
- Drive strategic initiatives with Marketing, Compliance, and Design stakeholders
Requirements
What you’ll need- 3+ years of experience in Product Management, Product Marketing, Growth, Marketing Operations, or a similar analytical role
- Demonstrated experience designing and running A/B tests in a consumer subscription or e-commerce environment
- Experience working in Jira or another sprint-based project management tool
- Proficiency with product analytics tools (Looker, Amplitude, GA, or equivalent)
- Familiarity with experimentation and feature-flagging platforms (e.g., Optimizely, LaunchDarkly, GrowthBook)
- Hands-on experience with a CMS (Storyblok, Contentful, or similar)
- Strong written and verbal communication; comfortable presenting test results to senior stakeholders
- Bachelor's degree in a quantitative or analytical field
- Health, wellness, or healthcare product experience is a plus
Benefits
Comp & perks- Comprehensive benefits package
- Annual bonus program
- Hybrid work environment
- Workers' compensation insurance for work-related injuries or illness (for eligible employees)