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Well Copy

Email Marketing Account Manager – Senior Email Strategist

Well Copy

. Own and drive the overall email marketing strategy for each client, managing flows, campaigns, and performance-driving initiatives.

Posted 11/10/2026full-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in email marketing strategy, including campaign management, A/B testing, and client communication. Proven ability to optimize performance and maintain client satisfaction across multiple accounts.

Highest-signal resume keywords
Email Marketing StrategyA/B TestingClient LiaisonCampaign ManagementTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Industry Keywords
Email CampaignsAutomated Email FlowsPerformance TrackingClient RetentionPop-Up Forms

About the role

Key responsibilities & impact
  • Own and drive the overall email marketing strategy for each client, managing flows, campaigns, and performance-driving initiatives.
  • Build and continuously optimize high-converting pop-up forms through A/B testing and performance tracking.
  • Create and maintain automated email flows, including consistent A/B testing, strategic updates, and execution across accounts.
  • Plan, oversee, and execute weekly email campaigns from calendar creation through final approval and deployment.
  • Act as the main client liaison by delivering regular updates, leading calls, and responding to messages quickly and clearly.
  • Handle client-requested email revisions personally, involving team members only when necessary.
  • Lead and manage the pod team through daily check-ins and accountability for quality and timelines.
  • Maintain client retention and satisfaction across 5–8 accounts while serving as the bridge between the internal team and client brands.

Requirements

What you’ll need
  • No explicit qualifications, experience requirements, education requirements, certifications, software requirements, language requirements, or work authorization requirements stated.